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When gameday weather shifts, you can still support the team when you wear the Columbia Collegiate Flash Challenger™ II Windbreaker for Men. This Columbia jacket has team colors and a screen-printed wordmark. Omni-Shade™ UPF 40 sun
Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...
Storm Wiggle Wart MadFlash Crankbait sport the same great features as the Original Wiggle Warts, but with new colors and finishes designed to maximize the flash factor. These lures feature external scale patterns with bright UV, glow, and natural baitfish...
The Bomber Deep Long A B24A dives deep to target bass, walleye, and salmon with its tight wiggle and true-running action. Featuring a molded-in lip, this jerkbait reaches depths of 10-12 feet when cranking and 15-20 feet when trolling, making it ideal...
The Missile Baits D Bomb Soft Bait is exploding with hot features, making it your next favorite pitching and flipping bait. Utilizing a multi-use tail (keep connected for a smooth sail or separate the tail pieces for a flapping action), a ribbed body...
The Berkley PowerBait The Champ Swimmer Soft Bait is aptly named after its designer, two-time Bassmaster Classic champion Jordan Lee. The Champ mimics real bait through its lifelike profile and high-definition colors that incredibly impersonate those...
A Strike King Rage Swimmer Soft Swimbait is a worthy soft bait that closely mimics the shapes of forage baits found naturally in the world of bass. These shapes - a sleek nose cone and a softly ribbed body - replicate natural contours and actions that...
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Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body thatures finicky fish out of hiding and triggers strikes. Elongated blade spins easily withittle drag. Round-bend treble hoo
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
La Sportiva's Skwama Vegan Climbing Shoe gives us the same performance as its animal-hide-clad sibling but without the hide. The highly sensitive construction gives us direct feedback from the wall, and the downturned, high-asymmetry profile keeps our...
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This full-size ultralight troll from Mack'sure creates 80%ess drag than comparable metal blade trolls of the same size. That means you get to fight the fish instead of the troll. The counter-rotating 2-7/8 blades flashight 360° and act as
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
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The incredibly versatile UltraVibe Speed Craw from Zoom can be effectively fished alone on a Carolina rig or rigged as a trailer on your favorite flippin' jig. The Speed Craw's high-action tentacles flutter tantalizingly on the fall
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When the kingfish are in, nothing gets them slashingike our Offshore Angler King Krusher Flash Skirt. This unique trollingure uses wild, bright colors to focus their attention, and a full skirt made of high-action mylar flash strands to
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
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Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body that lures finicky fish out of hiding and triggers strikes. Elongated blade spins easily with little drag. Round-bend treble hook with single...
The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...
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A lot of flash, a lot of motion, and a lot of strikes that's what you get when you rig Mack's Lure Flash Lite Troll 2-Blade at the end of your line. This full-size, ultralight trolling rig features two, 2-7/8" counter-rotating blades that give off a...
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Like its popular predecessor, the Strike King KVD Swim'n Caffeine Shad is a soft plastic baitfish with odor-masking coffee scent and salt, but with enhanced swimming action built into the tail. You can fish this versatile lure weightless, on a jighead,...
Drop a Shimano World Minnow 115SP Suspending Jerkbait into your fishing waters, and the bass you suspect are hanging out in the 4-6 foot depth range may show themselves quickly! The 115SP plays to the aggressive instincts of trophy bass through the minnow...
Designed to fit seamlessly over our glasses, the Smith Survey MIPS Helmet combines a lightweight, all-mountain design and an integrated ChromoPop visor to simplify our ski kit. Smith doesn't sacrifice safety with this helmet either. A MIPS liner works...
Leland's Lures Crappie Magnet Body Pack contains 15 highly effective, tournament-proven crappie baits (bodies only, no jigs). While the body of Crappie Magnets has minimal action, the unique split tail attracts slabs because it stays open. The durable,...
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Has the naturalook and motion that attracts all species of game fish. A tournament favorite when trolled with natural bait. Naturalook and motion Attracts all species of game fish Tournament favorite when trolled with natural bait
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Suit up for a day on the water with the TrueTimber Osprey Gradientong-Sleeve Hoodie for Men! UPF 50 sun protection safeguards your skin from harmful UV rays. Cooling memory yarns provide cool-to-the-touch relief on those cloudless days whe
"What Our Gearhead® Experts Are Saying:""These are my go-to for tempo days and mid-distance races. They're incredibly light, and the Lightstrike Pro foam gives that springy rebound that just makes me want to go faster. The mesh upper feels super breathable,...