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Image of Smith Loam S MTB Goggles Huckleberry/Contrast Rose Flash, One Size
 

Smith Loam S MTB Goggles Huckleberry/Contrast Rose Flash, One Size

"What Our Gearhead® Experts Are Saying:""I reach for the Loam S MTB Goggles when I need a snug, secure fit on my smaller face shape. The low-nose bridge gives me an impressive field of view, and the open ventilation keeps the lens fog-free even on intense...


 
Image of Reef Runner 800 Flash Series Deep Diver Crankbait | Peacock
 

Reef Runner 800 Flash Series Deep Diver Crankbait | Peacock

The Reef Runner 800 Flash Series Deep Diver Crankbait eliminates the guesswork of getting a crankbait to run true at extreme depths when fish are holding deep. Hand-tuned and combined with Run Straight Technology (RST), the minnow jerkbait lures track...


 
Image of Mack's Lure Flash Lite Trolls 4-Blade Series - 26″ - Chartreuse
 

Mack's Lure Flash Lite Trolls 4-Blade Series - 26″ - Chartreuse

This full-size ultralight troll from Mack's Lure creates 80% less drag than comparable metal blade trolls of the same size. That means you get to fight the fish instead of the troll. The counter-rotating 2-7/8" blades flash light 360 and act as an attractant...


 
Image of Bomber 14A Short Shallow Diver | Chartreuse Flash-Black-Orange; 3 1/2 in.
 

Bomber 14A Short Shallow Diver | Chartreuse Flash-Black-Orange; 3 1/2 in.

With its premium finishes, the Bomber 14A Short Shallow Diver effectively targets largemouth and smallmouth bass, striper, walleye, and pike in shallow waters. The 3 1/2' lure model B14A, featuring a tight wiggle and lifelike swimming action, excels in...


 
Image of Bomber 25A Long Deep Diver | Chartreuse Flash-Black-Orange; 4 1/2 in.
 

Bomber 25A Long Deep Diver | Chartreuse Flash-Black-Orange; 4 1/2 in.

The Bomber 25A Long Deep Diver creates a seductive action whether retrieved slowly or trolled at a faster speed. This trademark action, characterized by a tight wiggle and rolling movement, is particularly effective for early-season bass when twitched....


 
Image of Worden's Double Flash Rooster Tail | Black-Yellow Tiger; 1/8 oz.
 

Worden's Double Flash Rooster Tail | Black-Yellow Tiger; 1/8 oz.

The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....


 
Image of Shimano Zumverno 95SP Suspending Jerkbait | Flash Boost OZ Shad
 

Shimano Zumverno 95SP Suspending Jerkbait | Flash Boost OZ Shad

The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...


 
Image of Got-Cha Plug 100/200 Series - 3″ - White/Pink Flash/Dots-Gold Hook
 

Got-Cha Plug 100/200 Series - 3″ - White/Pink Flash/Dots-Gold Hook

The Got-Cha Plug is excellent for bluefish, Spanish mackerel, trout, and other fish that feed on small baitfish. When fishing from piers and bridges, reel the Got-Cha Plug in using short, sharp jerks on the rod to create a deadly swimming action. Also...


 
Image of Bomber 15A Long Shallow Diver | Silver Flash-Chartreuse Back; 4 1/2 in.
 

Bomber 15A Long Shallow Diver | Silver Flash-Chartreuse Back; 4 1/2 in.

Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...


 
Image of Bomber Deep Long A B24A | Silver Flash-Back-Orange; 3 1/2 in.
 

Bomber Deep Long A B24A | Silver Flash-Back-Orange; 3 1/2 in.

The Bomber Deep Long A B24A dives deep to target bass, walleye, and salmon with its tight wiggle and true-running action. Featuring a molded-in lip, this jerkbait reaches depths of 10-12 feet when cranking and 15-20 feet when trolling, making it ideal...


 
Image of Reef Runner 800 Series Deep Diver Crankbait | Green Flash; 4 3/4 in.
 

Reef Runner 800 Series Deep Diver Crankbait | Green Flash; 4 3/4 in.

The Reef Runner 800 Series Deep Diver Crankbait is a popular casting and deep-diving rattling minnow trolling lure that delivers a wide erratic swimming action. Reef Runner 800 Series Deep Divers are tournament-winning jerkbaits with a curved 4 3/4 inches...


 
Image of P-Line Tinsel Inserts - Green/Chartreuse/Silver Crystal Flash
 

P-Line Tinsel Inserts - Green/Chartreuse/Silver Crystal Flash

To enhance the action of any squid bait, add a P-Line Tinsel Insert to the inside. P-Line combines mylar and crystal flash and embeds them in a soft rubber head. Not only are these Tinsel Inserts easy to use, they are extremely effective. Enhances th

from  $5.29
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Image of "Mack's Lure Flash Lite Trolls 4-Blade Series - 26"" - Chartreuse"
 

"Mack's Lure Flash Lite Trolls 4-Blade Series - 26"" - Chartreuse"

This full-size ultralight troll from Mack'sure creates 80%ess drag than comparable metal blade trolls of the same size. That means you get to fight the fish instead of the troll. The counter-rotating 2-7/8 blades flashight 360° and act as


 
Image of "Yakima Bait Flash Glo UV Squid Casting Spinner - 4-1/4"" - Peppermint Candy"
 

"Yakima Bait Flash Glo UV Squid Casting Spinner - 4-1/4"" - Peppermint Candy"

Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body thatures finicky fish out of hiding and triggers strikes. Elongated blade spins easily withittle drag. Round-bend treble hoo


 
Image of BOOYAH Flash Point Deep-Diving Jerkbait - GP Sexy Shad
 

BOOYAH Flash Point Deep-Diving Jerkbait - GP Sexy Shad

Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t

from  $14.99
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Image of Iland Lures Crusader Trolling Lure - Red Head-Black/Red Red Flash - 8 oz.
 

Iland Lures Crusader Trolling Lure - Red Head-Black/Red Red Flash - 8 oz.

Designed for magnum trolling speeds, the Ilandures Crusader™ brings out the worst in aggressive open-water tuna, dolphin, and wahoo. With its high-action nylon skirt, flashy Mylar strips, and realistic 3-D eyes, it provokes dramatic strikes in

from  $34.99
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Image of NetBait BaitFuel HexTek Whip Tail Shad - Sight Flash
 

NetBait BaitFuel HexTek Whip Tail Shad - Sight Flash

Electrify your bladed-jig presentations with the NetBait BaitFuel HexTek™ Whip Tail Shad, a potent baitfish imitation with tapered tail and 4-piece fin unleashing maximum erratic movement. Each HexTek Series Whip Tail Shad pops

from  $5.99
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Image of Montana Fly Company Kreelex Fish Flash - Gold/Copper/Silver
 

Montana Fly Company Kreelex Fish Flash - Gold/Copper/Silver

There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate

from  $6.79
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Image of Bass Pro Shops XPS Tungsten Weedless Football Jig - Brown Purple Flash - 1/2 oz.
 

Bass Pro Shops XPS Tungsten Weedless Football Jig - Brown Purple Flash - 1/2 oz.

With a higher density thanead, the Bass Pro Shops XPS Tungsten Weedless Football Jig has a smaller profile per weight to punch through vegetation—better than a bullet. A stiff nylon weed guard prevents snagging on brush and vegetation; the ski

from  $5.99
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Image of Reef Runner Flash Shad Lipless Crankbait | Perch Tiger; 1/2 oz.
 

Reef Runner Flash Shad Lipless Crankbait | Perch Tiger; 1/2 oz.

The Reef Runner Flash Shad Lipless Crankbait shines literally where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...


 
Image of La Sportiva Skwama Vegan Climbing Shoe Black/Flash Green, 44.0
 

La Sportiva Skwama Vegan Climbing Shoe Black/Flash Green, 44.0

La Sportiva's Skwama Vegan Climbing Shoe gives us the same performance as its animal-hide-clad sibling but without the hide. The highly sensitive construction gives us direct feedback from the wall, and the downturned, high-asymmetry profile keeps our...


 
Image of Reef Runner Flash Shad Lipless Crankbait | Glow Perch; 3/4 oz.
 

Reef Runner Flash Shad Lipless Crankbait | Glow Perch; 3/4 oz.

The Reef Runner Flash Shad Lipless Crankbait shines literally where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...


 
Image of Shimano Zumverno 95SP Suspending Jerkbait | Flash Boost Purple
 

Shimano Zumverno 95SP Suspending Jerkbait | Flash Boost Purple

The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...


 
Image of Reef Runner Flash Shad Lipless Crankbait | Perch Tiger; 3/4 oz.
 

Reef Runner Flash Shad Lipless Crankbait | Perch Tiger; 3/4 oz.

The Reef Runner Flash Shad Lipless Crankbait shines literally where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...


 
Image of La Sportiva Skwama Vegan Climbing Shoe Black/Flash Green, 34.5
 

La Sportiva Skwama Vegan Climbing Shoe Black/Flash Green, 34.5

The Skwama Vegan Climbing Shoe follows in the footsteps of the OG Skwama, while implementing the technology of cruelty-free material. We love how responsively grippy this shoe is during gym and outdoor sessions, on boulders or while tied in.





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