A Nichols Lures Catalyst Double Willow Spinnerbait targets smallmouth bass with amazing color combos and a form that runs true straight out of the box, according to devotees. Smallmouth slayers, these Catalyst Spinnerbaits are, featuring 24k gold or nickel-plated...
Every Hawken Fire Flies Marabou Flash Jig color is dialed in with premium marabou feathers tinted with UV and fluorescent dyes and pigments. If you are into salmon or steelhead fishing, you probably understand the significance of a pink salmon jig. Jig...
The Heddon Saltwater Chug'n Spook Jr. Topwater Lure delivers aggressive surface strikes by combining a classic walk-the-dog action with an added splash from its cupped mouth, creating a disruptive presentation that draws attention in choppy saltwater...
The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...
Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...
The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....
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This full-size ultralight troll from Mack'sure creates 80%ess drag than comparable metal blade trolls of the same size. That means you get to fight the fish instead of the troll. The counter-rotating 2-7/8 blades flashight 360° and act as
Leland's Lures Slab Curly Soft Baits differ from similar crappie curly tails, featuring extra sizeable curly tails and hinged midsections. This hinged midsection creates a unique tail action, capable of turning at prolonged slow speeds. Leyalnd's Slab...
The Berkley PowerBait The Champ Swimmer Soft Bait is aptly named after its designer, two-time Bassmaster Classic champion Jordan Lee. The Champ mimics real bait through its lifelike profile and high-definition colors that incredibly impersonate those...
The Bomber Saltwater Long A Hardbait delivers a proven tight swimming action and rugged construction that inshore anglers rely on to handle punishing strikes from toothy predators. Equipped with Saltwater Grade hooks, hangers, and split rings, this hardbait...
A Strike King Rage Swimmer Soft Swimbait is a worthy soft bait that closely mimics the shapes of forage baits found naturally in the world of bass. These shapes - a sleek nose cone and a softly ribbed body - replicate natural contours and actions that...
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
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The Beau Mac Flash & Spin Cheater has 2 flexible reflective wings and bait-lifting buoyancy. Simply string onto youreader to provide the flash and vibration that salmon and steelheadove. Rotating body with 2 flexible reflective wings
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Suit up for a day on the water with the TrueTimber Osprey Gradientong-Sleeve Hoodie for Men! UPF 50 sun protection safeguards your skin from harmful UV rays. Cooling memory yarns provide cool-to-the-touch relief on those cloudless days whe
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Theucky Craft SW Flash Minnow Wake bait is perfect for targeting fish in the upper part of the water column. Built for situations when fish are feeding on prey near the surface, theucky Craft Flash Minnow produces aifelike swimming act
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Amidst a sea of newcomers, Ray-Ban Aviator RB3025 Glass Sunglasses stand out. Theiregendary status was first cemented in 1937 with the introduction of sunglasses built for U.S. fighter pilots. These timeless Ray-Ban pilot sunglasses sport
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Suit up for a day on the water with the TrueTimber Osprey Gradientong-Sleeve Hoodie for Men! UPF 50 sun protection safeguards your skin from harmful UV rays. Cooling memory yarns provide cool-to-the-touch relief on those cloudless days whe
Every Hawken Fire Flies Marabou Flash Jig color is dialed in with premium marabou feathers tinted with UV and fluorescent dyes and pigments. If you are into salmon or steelhead fishing, you probably understand the significance of a pink salmon jig. Jig...
The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...
"What Our Gearhead® Experts Are Saying:""These are my go-to for tempo days and mid-distance races. They're incredibly light, and the Lightstrike Pro foam gives that springy rebound that just makes me want to go faster. The mesh upper feels super breathable,...
It's hard to remember a day we weren't sporting our Smith Optics 4D MAG Goggles. So why not stock up on different lenses for different weather? Plus, with all that goggle time logged, it's inevitable for scratches or breaks to come about. Fortunately...
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Suit up for a day on the water with the TrueTimber Osprey Gradientong-Sleeve Hoodie for Men! UPF 50 sun protection safeguards your skin from harmful UV rays. Cooling memory yarns provide cool-to-the-touch relief on those cloudless days whe
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Theucky Craft SW Flash Minnow Wake bait is perfect for targeting fish in the upper part of the water column. Built for situations when fish are feeding on prey near the surface, theucky Craft Flash Minnow produces aifelike swimming act
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Suit up for a day on the water with the TrueTimber Osprey Gradientong-Sleeve Hoodie for Men! UPF 50 sun protection safeguards your skin from harmful UV rays. Cooling memory yarns provide cool-to-the-touch relief on those cloudless days whe
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Our Bass Pro Shops XPS Death Roll Walleye Spinner Rig combines the high flash and great vibration of a Colorado spinner blade with the crawler-twisting action of a premium Death Roll hook. The result is one of the deadliest spinning rigs to