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Essential gear for the hard-core salmon specialist. Theegendary Beau Mac Flash & Spin Cheater™ Special has been tested and proven toand hefty fish in the trophy rivers of the Pacific Northwest. This heavy-duty, mylar-winged attract
Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...
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Expect the highestevel of performance from the Nicholsures Catalyst Double Willow Spinnerbait. The perfect anecdote for cloudy water, this high-quality Double Willow spinnerbait brings flash and thump to stir up the bite. Each comes rigged with a
The Bomber Deep Long A B24A dives deep to target bass, walleye, and salmon with its tight wiggle and true-running action. Featuring a molded-in lip, this jerkbait reaches depths of 10-12 feet when cranking and 15-20 feet when trolling, making it ideal...
"What Our Gearhead® Experts Are Saying: ""I've put serious tempo miles on the MAGIC SPEED 4 and it’s the perfect balance of race-day energy and daily durability. The carbon plate adds a punch to toe-off, but it still feels forgiving enough for longer...
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Ultra-fine mylar fiber fills in subtle highlights while enhancing the effect of other flash materials. Maximum movement with a naturalook.
The Strike King Tumbleweed Dice Bait combines a 12-sided soft plastic body with a skirt made from air-trapped silicone strands that produce dynamic movement and subtle vibration to trigger strikes. Its unconventional shape creates unpredictable action...
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Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t
The Reef Runner 800 Series Deep Diver Crankbait is a popular casting and deep-diving rattling minnow trolling lure that delivers a wide erratic swimming action. Reef Runner 800 Series Deep Divers are tournament-winning jerkbaits with a curved 4 3/4 inches...
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Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body thatures finicky fish out of hiding and triggers strikes. Elongated blade spins easily withittle drag. Round-bend treble hoo
Leave protection up to Lazer with the Strada Kineticore Helmet for guarding our melon on our ride. It features highly breathable ventilation channels that keep us cool on our ride, and high-value performance in a lightweight and comfortable package. The...
The Shimano Zumverno 95SP Suspending Jerkbait addition to Shimano's freshwater lure collection boosts the lineup! The 3 3/4 inch Zumverno 95SP FB is perfect for anglers who need to downsize their bait to fit the conditions. The Zumverno 95SP FB lure's...
Before you hit the trail pull on the FITS Ultra Light Runner No Show Socks. Its stellar design supplies zero bulk, maximum breathability, moisture management, and an intuitive fit while you jump up and over downed logs.
When bass lock onto small baitfish, the NetBait HexTek Eko Shad perfectly combines subtle movement and lifelike realism. Whether you're finessing drop shot baits for bass in deep water or slow-rolling its swimbait profile on a jighead, the tapered beaver...
"What Our Gearhead® Experts Are Saying:""This is one of my favorite tanks to throw on over a bold sports bra—it’s flowy, breathable, and the mesh back keeps me cool even during high-sweat moments. The cut is flattering without clinging, and it works...
La Sportiva's Skwama Vegan Climbing Shoe gives us the same performance as its animal-hide-clad sibling but without the hide. The highly sensitive construction gives us direct feedback from the wall, and the downturned, high-asymmetry profile keeps our...
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This full-size ultralight troll from Mack'sure creates 80%ess drag than comparable metal blade trolls of the same size. That means you get to fight the fish instead of the troll. The counter-rotating 2-7/8 blades flashight 360° and act as
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Essential gear for the hard-core salmon specialist. Theegendary Beau Mac Flash & Spin Cheater™ Special has been tested and proven toand hefty fish in the trophy rivers of the Pacific Northwest. This heavy-duty, mylar-winged attract
Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...
"What Our Gearhead® Experts Are Saying: ""I've put serious tempo miles on the MAGIC SPEED 4 and it’s the perfect balance of race-day energy and daily durability. The carbon plate adds a punch to toe-off, but it still feels forgiving enough for longer...
The Bomber Saltwater Long A Hardbait delivers a proven tight swimming action and rugged construction that inshore anglers rely on to handle punishing strikes from toothy predators. Equipped with Saltwater Grade hooks, hangers, and split rings, this hardbait...
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When the kingfish are in, nothing gets them slashingike our Offshore Angler King Krusher Flash Skirt. This unique trollingure uses wild, bright colors to focus their attention, and a full skirt made of high-action mylar flash strands to
The Bomber Saltwater Long A Hardbait delivers a proven tight swimming action and rugged construction that inshore anglers rely on to handle punishing strikes from toothy predators. Equipped with Saltwater Grade hooks, hangers, and split rings, this hardbait...
The Skwama Vegan Climbing Shoe follows in the footsteps of the OG Skwama, while implementing the technology of cruelty-free material. We love how responsively grippy this shoe is during gym and outdoor sessions, on boulders or while tied in.
The Strike King Tumbleweed Dice Bait combines a 12-sided soft plastic body with a skirt made from air-trapped silicone strands that produce dynamic movement and subtle vibration to trigger strikes. Its unconventional shape creates unpredictable action...