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Image of Yo-Zuri 3DS Minnow | Holographic Black Silver; 2 3/4 in.
 

Yo-Zuri 3DS Minnow | Holographic Black Silver; 2 3/4 in.

The Yo-Zuri 3DR-X Shad pattern extends the 3DR-X series of hard baits to shimmer its way into the mouths of fish and the hearts of anglers! This suspending crankbait dives to five-foot depths and imparts a tight wobbling action when retrieved. That attractive...


 
Image of Yo-Zuri 3DS Minnow | Holographic Gold Black; 2 3/4 in.
 

Yo-Zuri 3DS Minnow | Holographic Gold Black; 2 3/4 in.

The Yo-Zuri 3DR-X Shad pattern extends the 3DR-X series of hard baits to shimmer its way into the mouths of fish and the hearts of anglers! This suspending crankbait dives to five-foot depths and imparts a tight wobbling action when retrieved. That attractive...


 
Image of Yo-Zuri Hydro Minnow LC | Ghost Black; 6 3/4 in.
 

Yo-Zuri Hydro Minnow LC | Ghost Black; 6 3/4 in.

Striped bass, bluefish, and redfish often feed just beyond the reach of standard lures. The Yo-Zuri Hydro Minnow LC Stickbait Crankbait covers more water with its Weight Transfer System for extreme casting distance and an irresistible tight wiggle action...


 
Image of Yo-Zuri Hydro Minnow LC | Ghost Black; 6 in.
 

Yo-Zuri Hydro Minnow LC | Ghost Black; 6 in.

Striped bass, bluefish, and redfish often feed just beyond the reach of standard lures. The Yo-Zuri Hydro Minnow LC Stickbait Crankbait covers more water with its Weight Transfer System for extreme casting distance and an irresistible tight wiggle action...


 
Image of Yo-Zuri Hydro Minnow LC | Black Back; 6 3/4 in.
 

Yo-Zuri Hydro Minnow LC | Black Back; 6 3/4 in.

Striped bass, bluefish, and redfish often feed just beyond the reach of standard lures. The Yo-Zuri Hydro Minnow LC Stickbait Crankbait covers more water with its Weight Transfer System for extreme casting distance and an irresistible tight wiggle action...


 
Image of Yo-Zuri Hydro Minnow LC | Black Back; 6 in.
 

Yo-Zuri Hydro Minnow LC | Black Back; 6 in.

Striped bass, bluefish, and redfish often feed just beyond the reach of standard lures. The Yo-Zuri Hydro Minnow LC Stickbait Crankbait covers more water with its Weight Transfer System for extreme casting distance and an irresistible tight wiggle action...


 
Image of Yo-Zuri Hydro Twitchbait | Black Purple; 6 in.
 

Yo-Zuri Hydro Twitchbait | Black Purple; 6 in.

Big fish demand big presentations, and the Yo-Zuri Hydro Twitchbait delivers. This 6-inch, 2 5/8-ounce slow-sinking twitchbait features a deep-bodied profile that mimics large baitfish, making it an irresistible target for striped bass, snook, tarpon,...


 
Image of Yo-Zuri Mag Minnow Floating | Black Back; 5 in.
 

Yo-Zuri Mag Minnow Floating | Black Back; 5 in.

If you're struggling to get your bait where the fish are feeding, turn to the Yo-Zuri Mag Minnow Floating Series. Its Magnetic Weight Transfer System delivers maximum casting distance, even against strong winds. This floating minnow lure features a tight,...


 
Image of Yo-Zuri Mag Minnow Floating | Black Back; 4 1/8 in.
 

Yo-Zuri Mag Minnow Floating | Black Back; 4 1/8 in.

If you're struggling to get your bait where the fish are feeding, turn to the Yo-Zuri Mag Minnow Floating Series. Its Magnetic Weight Transfer System delivers maximum casting distance, even against strong winds. This floating minnow lure features a tight,...


 
Image of Yo-Zuri Inshore Twitchbait | Black Purple; 5 1/4 in.
 

Yo-Zuri Inshore Twitchbait | Black Purple; 5 1/4 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Silver Black; 3 1/2 in.
 

Yo-Zuri Inshore Twitchbait | Silver Black; 3 1/2 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Black Purple; 4 3/8 in.
 

Yo-Zuri Inshore Twitchbait | Black Purple; 4 3/8 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Hydro Pencil | Black Silver; 5 in.
 

Yo-Zuri Hydro Pencil | Black Silver; 5 in.

When predators feed on the surface, the Yo-Zuri Hydro Pencil gets their attention with a smooth walk-the-dog action and a single cadence rattle that calls fish from a distance. As an effective saltwater search bait, the Yo-Zuri Hydro Pencil excels in...


 
Image of Yo-Zuri 3D Inshore Minnow | Silver Black; 3 1/2 in.
 

Yo-Zuri 3D Inshore Minnow | Silver Black; 3 1/2 in.

Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...


 
Image of Yo-Zuri 3D Inshore Minnow | Gold Black; 3 1/2 in.
 

Yo-Zuri 3D Inshore Minnow | Gold Black; 3 1/2 in.

Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...


 
Image of Yo-Zuri 3D Inshore Minnow | Silver Black; 4 3/8 in.
 

Yo-Zuri 3D Inshore Minnow | Silver Black; 4 3/8 in.

Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...


 
Image of Yo-Zuri 3D Inshore Minnow | Gold Black; 4 3/8 in.
 

Yo-Zuri 3D Inshore Minnow | Gold Black; 4 3/8 in.

Saltwater anglers targeting snook, speckled trout, and redfish will find the Yo-Zuri 3D Inshore Minnow effective in clear and stained water alike, thanks to its internal 3D prism finish and sharp darting action. The lure's fixed-weight center creates...


 
Image of Yo-Zuri 3DR-X Popper Topwater Bait | Black; 2 5/8 in.
 

Yo-Zuri 3DR-X Popper Topwater Bait | Black; 2 5/8 in.

When bass and panfish are feeding shallow, the Yo-Zuri 3DR-X Popper Topwater Bait draws strikes with loud surface commotion and flashing detail from its internal 3D prism scale finish. Measuring 2 5/8 in. and weighing 1/4 oz., this topwater bait can be...


 
Image of Yo-Zuri Inshore Twitchbait | Silver Black; 5 1/4 in.
 

Yo-Zuri Inshore Twitchbait | Silver Black; 5 1/4 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Gold Black; 5 1/4 in.
 

Yo-Zuri Inshore Twitchbait | Gold Black; 5 1/4 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Gold Black; 3 1/2 in.
 

Yo-Zuri Inshore Twitchbait | Gold Black; 3 1/2 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Silver Black; 4 3/8 in.
 

Yo-Zuri Inshore Twitchbait | Silver Black; 4 3/8 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri Inshore Twitchbait | Gold Black; 4 3/8 in.
 

Yo-Zuri Inshore Twitchbait | Gold Black; 4 3/8 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...


 
Image of Yo-Zuri 3DR-X Pencil Topwater Lure | Black; 3 in.
 

Yo-Zuri 3DR-X Pencil Topwater Lure | Black; 3 in.

Bass and panfish anglers working calm water conditions will appreciate the Yo-Zuri 3DR-X Pencil Topwater Lure for its compact size, responsive walking action, and light-reflecting detail. Measuring 3 in. and weighing 1/4 oz., this walking bait features...


 
Image of Yo-Zuri Pro Popper Topwater Bait | Black; 2 3/4 in.
 

Yo-Zuri Pro Popper Topwater Bait | Black; 2 3/4 in.

Trigger explosive blowups from bass, pike, and other surface feeders with the Yo-Zuri Pro Popper, a 3/8 oz. topwater bait that combines a loud splash with cast-ready weight transfer. An internal tungsten and magnet system shifts during the cast for long,...





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