
The Savage Gear 3D Sucker X-Tail is a lifelike swimbait designed for targeting freshwater predators like musky and pike. Molded from a 3D scan of an actual suckerfish, it features unmatched realism in appearance and movement. The bait combines a single...
The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....
The Strike King Spotlight Shim-E Minnow brings a realistic minnow profile that excels when targeting bass, smallmouth, and walleye in pressured waters. Its flared belly ribs help the bait shimmy naturally on the fall, creating a subtle action that convinces...
"What Our Gearhead® Experts Are Saying: ""I’ve put serious miles on the new Ripley V5, and it just hits this sweet spot between agility and control. The DW-Link still climbs incredibly well, but the bump to 130mm rear and the slacker front end make...
The Geecrack Gilling Twister 75HF Swimbait is the ideal biggie-sized meal for largemouth bass looking to fill their maws with something that doesn't look like it will take too much effort to swallow. Just shy of 3 inches long, the Geecrack Gilling Twister...
Originally designed for U.S. pilots in 1937, Ray-Ban Aviator sunglasses are the style that started it all. Ray-Ban Aviator RB3025 Flash-Mirror Glass Polarized Sunglasses are an updated version of the original, featuring the metal frames and
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
Stock up on a super-effective baitfish imitation with the Keitech FAT Swing Impact Swimbait Pro-Pack. The FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities
When bass are feeding on crawfish, the Missile Baits Chunky D delivers a compact, high-action profile that draws aggressive strikes. This craw bait features a thick, ribbed body that moves water effectively, creating vibration and subtle bubble trails...
If you'reooking to hook up with redfish, snook, trout, and flounder, check out the Down Southures Saltwater Paddletail Swimbait.ean and supple, it imparts continuous delicate movement with a unique hybrid tail that naturally swims on the fall.
The Bass Pro Shops Pro Baby Shad has a simple, proven design. Soft, plump body section with a single, pointed tail is a near perfect imitation of a shad fry...hesitant, dancing movements will pull in crappie and panfish for a quick meal and aittle
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
Mackerel, especially,ove the flashy action of the. B. Huntington Original Drone Spoon. Impervious to saltwater, it features high-quality stainless steel construction plus solid nickel silver rings that are silver-soldered for maximum strength. De
A Nichols Lures Catalyst Double Willow Spinnerbait targets smallmouth bass with amazing color combos and a form that runs true straight out of the box, according to devotees. Smallmouth slayers, these Catalyst Spinnerbaits are, featuring 24k gold or nickel-plated...
Expect the highestevel of performance from the Nicholsures Catalyst Double Willow Spinnerbait. The perfect anecdote for cloudy water, this high-quality Double Willow spinnerbait brings flash and thump to stir up the bite. Each comes rigged with a
The Reef Runner Flash Shad Lipless Crankbait shines - literally - where other lipless cranks fade. Its angled recessed mirrors scatter light in all directions, mimicking the erratic flash of fleeing baitfish and drawing aggressive strikes. With a tight...
With its premium finishes, the Bomber 14A Short Shallow Diver effectively targets largemouth and smallmouth bass, striper, walleye, and pike in shallow waters. The 3 1/2' lure model B14A, featuring a tight wiggle and lifelike swimming action, excels in...
Ultra-fine mylar fiber fills in subtle highlights while enhancing the effect of other flash materials. Maximum movement with a naturalook.
Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t
Target bass, walleye, and salmon with the Bomber 15A Long Shallow Diver Jerkbait, designed for lifelike swimming action and aggressive strikes. This 4.5-inch, 1/2-ounce slender minnow jerkbait features a realistic darting motion that mimics distressed...
Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body thatures finicky fish out of hiding and triggers strikes. Elongated blade spins easily withittle drag. Round-bend treble hoo