
The Pro-Troll ProChip ProFlash Lighted Fin Flasher brings a new evolution to traditional spinners by adding lights for even more sparkle! The flasher light begins flashing when it comes in contact with water and continues when submerged but then turns...
Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
With its broken-back design, the Bomber 15J Jointed Shallow Diver mimics the erratic swimming motion of a distressed minnow, making it irresistible to predatory fish in shallow waters. Perfect for casting over weed beds, rocky shoals, and submerged timber,...
Thisegendary Heddon topwater plug is characterized by its classic action. What sets the Heddon Super Spook XT Hardbait apart from the rest of the Zara Spook family is its super stout hardware system. From theine ties to the hooks, all are designe
The BOOYAH Flash Point Jr. Deep Jerkbait reaches the 8-10 ft range with a cast-friendly weight-transfer system that helps you cover more water with pinpoint accuracy. It suspends at a 45deg angle and kicks hard with sharp, erratic movement on each twitch,...
Punch your ticket for CrushCity™, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This ve
The Snacky Lures Fork Tail Soft Bait delivers the perfect blend of action and durability, enticing crappie to strike with every cast. Available in 1 1/2-inch FS-200 and 2-inch FS-300 sizes, these crappie baits stand out with ribbed bodies that ripple...
Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t
The BrushPile Jigs Vortex Soft Bait gives crappie anglers a 2-inch curly tail plastic with a tight, consistent swimming motion that gets hits when fish are holding tight to structure or suspended in open water. The tail kicks back and forth even on slow...
High-performanceine evolves to anotherevel in Seaguar Smackdown Braidedine. A super-tight weave incorporating 8 ultra-thin strands, Smackdown Braid is perfectly round and thin, smooth on the cast and easy to fish. With virtually no str
Trolled or cast, the Clarkspoon Fishing Spoon is a favorite of blues, Spanish mackerel, and many other toothy predators. This unique fishing accessory comes equipped with a corrosion-resistant stainless steel hook and built-in bead swivels.
The Beast Coast Slowflow Swimbait is a soft plastic shad swimbait to attract even the most stubborn bass in cold waters or challenging conditions. This slow crawling finesse swimbait is perfect for fishing at extremely slow speeds with a kick and cadence...
The rattling, suspending Rapala Jointed Shad Rap features aifelike distressed minnow swimming action that brings a response when otherures can't. Whether cast or trolled, its undulating wide wobble is just the ticket when fi
When the kingfish are in, nothing gets them slashingike our Offshore Angler King Krusher Flash Skirt. This unique trollingure uses wild, bright colors to focus their attention, and a full skirt made of high-action mylar flash strands to
Hold on tight… the Panther Martin Dual Flash™ Spinner doubles the proven flash and vibration that makes Panther Martin inline spinners so deadly on trout, bass, salmon, and more. With 2 convex/concave blades gyrating through the water colum
There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate
Fit the Strike Alert to your rod tip and relax! The Strike Alert with Flash Indicator will signal you when a fish takes your bait. Visible from 100 yards, simply place the Strike Alert 2 below your rod tip. The indicator will begin to flash green un
When our groms are learning to link their turns and are progressing beyond pizza and french fry, we outfit them in the Spyder Conquer Jacket to keep them warm and dry. The EXO Shield membrane is entirely waterproof to keep falling flakes from sending...
The BrushPile Jigs Zipper Soft Bait is a 1.5-inch soft plastic with a split tail that produces natural movement in the water. Its compact profile targets crappie and panfish, and the bait's responsive tail action moves easily with light rod twitches or...
Even at the slowest retrieve speeds, the Keitech Easy Shiner Swimbait produces a wide-wobbling, rolling action to incite all-out attacks from predators. A revolutionary 2-tone injection process mixes different types of salted plastics to ach
Chompers Skirted Brush Jigs are heavy-duty skirted jigs perfect for drawingunkers out of weedy areas. Trim the pliable weedguard to suit your needs. Super sharp, strong black nickel needle-point hooks.
The Bomber Saltwater Long A Hardbait delivers a proven tight swimming action and rugged construction that inshore anglers rely on to handle punishing strikes from toothy predators. Equipped with Saltwater Grade hooks, hangers, and split rings, this hardbait...
The Worden's Double Flash Rooster Tail features dual blades that provide twice the flash and vibration, drawing fish from a distance. With blades made of genuine Silver, Brass, Copper, and Painted finishes, it maximizes visibility in various water conditions....
Same fish flash you love, blends of fish catching colors pre-blended for your tying pleasure. Best fish catching colors were masterfully blended in different combinations of fish flash, holographic fish flash, U.V., or pearl fibers.