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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH® Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on electron
The Berkley Fusion19 Snap Jigs are the versatile jig you can bring with you every time! This jig can be fished vertically or cast and retrieve with your favorite soft bait! It works to find those suspended fish or draw them out of structures and vegetation....
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With sharper colors and hard-kicking action, the Savage Gear® Cannibal Shad swimbait is deadlier than ever. Its specially designed paddle tail and striated back-body pump out amazing vibration that appeals to all species, and Savage Gear's state-o
The Bomber Deep Long A B24A dives deep to target bass, walleye, and salmon with its tight wiggle and true-running action. Featuring a molded-in lip, this jerkbait reaches depths of 10-12 feet when cranking and 15-20 feet when trolling, making it ideal...
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Expect even more erratic swimming action from the Bomber® Next Gen Jointedong A, a realisticure effective at hooking all kinds of baitfish predators -- bass, walleye, pike, musky, stripers, trout, salmon, and more. This productive bait swims w
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The Gobi Heat Flash Heated Hi-Vis Jacket for Men delivers zoned heat straight to your core so you stay warm, plus the bright, reflective design ensures you are seen on the jobsite. 2 heat zones in the chest, 2 in the abdomen, and 1 on the bac
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve superior balance...
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Even in rough water, the Carolinaures Flash Dart trollingure runs true, its streamlined head knifing through the swells in a dead-on imitation of a frightened baitfish. Its straight swim makes it easy for wahoo, dolphin, or tuna to close in fo
"It might be a little overly advantageous of you to strap skis to your toddler's feet while he's still a toddler, but like your dad's dad said to his dad, ""if he can walk then he can ski."" Even if ski school doesn't allow anyone his age, the Obermeyer...
The KEEN Nxis Evo Waterproof shoe combines the lightweight agility of a trail runner with the protection and durability of a hiking boot, which is perfect for casual and fast-paced hikes alike. A waterproof KEEN-DRY membrane equips this shoe for rain...
The Rab Alpha Flash Jacket is the ultimate midlayer, reinvented. Fleecy Polartec Alpha offers breathable, quick-drying performance that allows us to push limits without feeling frigid or overheated. Rab's Thermic fleece panels on the sides offer stretch...
Whether we're surfing, paddling, or finding other ways to play in the water, Rip Curl's Flash Bomb 3mm Narrow Hidden Split Toe Booties provide us with a solid base for our aquatic activities. These booties features 3mm neoprene to insulate our feet from...
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A must-have in any fly tyer's kit. Our White River Fly Shop Flash-A-Bou Tying Material consists of flat mylar strands with maximumight-reactive surface area and tremendous movement—a proven combination that enticesethargic fish to strike.
Force SL Series II is the fourth generation of the reel that started our revolution. With an integrated foot, frame and cassette delivering more strength and a super arbor delivering the highest possible ratio of retrieve rate to reel weight. The world's...
The Team Fillmore Trigger Mitten is built for tweaking methods, poking mutes, and effortlessly gripping beverages. This mitt uses a 3-finger design to provide dexterity and a DK Dry membrane to seal out wet snow, letting you stay on hill all day long.
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Unbelievable action! The Michigan Stinger Trolling Spoon is one of the great flutter spoons for trout, salmon, pike, walleye, and musky. Regardless of what you may have been told, when it comes to trolling for king salmon, size does matter. Don't
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Producing an enticing wide wobble and quick darting action, the Reef Runner Deepittle Ripper is a winner when big baits aren't the answer. This bait ranks among the top trollingures for walleye, as demonstrated on the trophy wate
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The famous Billewis Original Rat-L-Trap® is the cornerstone of the #1 selling hardbait series in the world. It's been that way for over 25 years, and there's a good reason for thisipless crankbait's overwhelming popularity: it just flat-out ca
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The Columbia® Flash Challenger™ined Windbreaker foradies is a great choice for windy, wet, drizzling days outdoors! Its 100% polyester Windbreaker exterior is water-resistant to keep you dry in damp weather conditions. Inside of this women's w
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There's good reason The Montana Fly Company® Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromateral s
As much speed and comfort as you can get in a traditional sleeveless tri top.
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The Bass Pro Shops Pro Baby Shad has a simple, proven design. Soft, plump body section with a single, pointed tail is a near perfect imitation of a shad fry...hesitant, dancing movements will pull in crappie and panfish for a quick meal and a
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The Clarkspoon Original is brightly plated in chrome or gold, and demonstrate a fast,ive-action flutter. These spoons are a hands-down favorite for Spanish mackerel, bonito blue runners, and more. Use either trolled or cast. Equipped with speci
The Berkley Jack Lipless Crankbait series delivers unmatched performance in casting and vertical presentations. Each model is available in three sizes Jack 6, Jack 7, and Jack 8 and targets fish in specific conditions with tailored actions and depth...
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You'll find the Yamamoto Baits Scope Shad perfect for techniques using forward-facing sonar and much more. Pair this soft shad bait with a Buckeye Scope Head to serve up minnow-like realism that will entice even the most pressured bass. Mega Floater Formula...