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The Billy Baits® Master Hookerure sports a blunt, concave chrome-plated brass head designed to produce a massive smoke and turbulence trail when trolled between 2 and 10 knots. Thisure is effective with or without bait due to its unique 360° t
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Our Bass Pro Shops River Bug is a redesigned beaver-style bug-bait made especially for flippin'. Theively appendages give off vibrations that appeal strongly to a bass'ateraline, helping to trigger a reaction bite in tough conditions. G
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The Strike King® Redfish Magic Glass Minnow is made from revolutionary, tear-resistant Elaztech® material. Supersoft, flexible, and incredibly durable, this soft bait allows anglers to catch more toothy saltwater predators than traditional soft pl
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Studies show that walleye will single out small shad even when other forage is available. That partly explains why the Berkley® Flicker Shad Crankbait has become one of the most productive trolling baits of our time. Its size, profile, action and
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Outstanding for panfish and walleye, the Berkley® Gulp!® Minnow Grub smellsike a meal and fishesike a dream. Effective on jigs and on drop-shot rigs, the Gulp Minnow Grub's streamlined wriggling tails irresistibly mimic the swimming action of
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Berkley® PowerBait® Saltwater Jerk Shad arearger baits for targeting big reds and speckled trout. With an erratic retrieve, the bait will dart and restike a wounded baitfish. Can also be jigged in deep water.
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Trolls at the surface, skipping and jumping. The Carolinaures Yummee Floating Fly'n Fish always rights itself as it reenters the water. Internal hook slot,arge eyes with moving pupils, very active tail. Floating model is perfect for cast
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When it's time to get tough on the slabs, Bobby Garland's Slab Slay'R crappie bait is the way to go. Offering the perfect combination of a ribbed but solid body with a thin spear-shaped tail, the Slab Slay'R produces a dancing action with a proven
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One of the original baits of the soft plastic revolution, the Mister Twister® Curly Tail® Grub is as deadly today as it ever was. Its productive consistency is revered by amateur and professional fishermen alike. With its perfect, fluttering under
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With its unique air-filled bubble tail, the Strike King® KVD Perfect Plastics Caffeine Shad flaunts an awesome set of moves never before seen in a topwater shad bait. Crafted with the world's best plastics, the Caffeine Shad is extremely soft and
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Studies show that walleye will single out small shad even when other forage is available. That partly explains why the Berkley® Flicker Shad Crankbait has become one of the most productive trolling baits of our time. Its size, profile, action and
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Get a wiggle on with Bass Pro Shops' Paddle Tail Shad! An effective paddle tail design gives thisure its enticing wiggle action which fish find irresistible. The Paddle Tail Shad Swimbait is ideal when fishing for schooling bass, or it can
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Like the Threadfin Shad, one of the strongest features of the suspending/slow float Diving Flap Slap from Megabass is its versatility. Outfitted with an internal Shaft Balancer System, the Flap Slap'sow center of gravity makes it well-su
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Created using 3D scans of a real eel, the pre-rigged Savage Gear® Real Eel is the most realisticure you've ever seen. Theure demonstrates an incredible tail-kicking action at any retrieve speed—plus a very seductive swimming action on the fal
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With itsipless, deep belly profile, the Rapala® Ultraight Rippin' Rap® crankbait is designed to dive and rip with the best of them. Flat, skinny sides allow the Rapala Ultraight Rippin' Rap to flutter on the drop with a hard-vibrating actio
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The classic trophy taker returns, with a vengeance! The MirrOlure Big Game Series 85M twitchbait isegendary for taking on big bruisers such as cobia, tarpon, jack crevalle, and monster snook. With itsarge, flashy mullet profile, this 5
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The Berkley® Flicker Shad Jointed Crankbait is the aggressive-action version of theegendary casting and trolling bait. Studies have shown that walleyes and other game fish will single out small shad even when they have other forage available to
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The Johnson Crappie Buster Spin'r Grub has a whipping tail and vibrating Indiana blade that entice crappie in all conditions. The blade is connected via a ball-bearing swivel for eye-catching flash and irresistible thump; the keeled head maintains
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The Ron Z®ures Original Series Jig is ideal for targeting deep-holding striped bass, suspended cobia, and tarpon. It's also a natural go-to when school-sized tuna are dialed in on small bait. The heavy, elongated head gets the bait down deep int
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Add flash to your offshore trolling rig. The Delta Tackle Mylar Squid Insert can be easily incorporated into your squid or hoochie to attract salmon or halibut at any distance. The shimmering strands help focus the attack on the hook itself, resul
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Individually hand-painted, the Warriorures Spoon produces an enticing action with strong appeal for salmon, steelhead,ake trout, walleye, and other game fish. Simply put, this tournament-tested trolling spoon is proven to deliver the fish! Cra
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The Hot Spot® Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the West
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Thread a Mad River Steelhead Worm directly onto your hook for rigging or drifting, or use on a weighted jighead for float fishing. Each one is infused with specially formulated Atlas Mike's® Shrimp Oil, to draw steelies in without hesitation. Made
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Land more salmon with the Silver Horde Needlefish Squid. The slender profile has a naturalook when trolling, triggering more aggressive strikes. Proven effective on all salmonoid species. Slender profile; Naturalook
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If you're targeting trout, crappie, or hoping to fill your stringer with a bunch of panfish, the Berkley® PowerBait® Pre-Rigged Atomic Teaser Jig is the bait that'll get them biting. Smaller profileooksike an easy meal. Cut tentacles with teas