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Ditch the minnow bucket! The Berkley® Gulp!® Minnow out fishes traditional plastic baits because Gulp! baits release 400 times more scent than other plastic baits. These Gulp Minnows are excellent for jigging or fishing drop-shot rigs. This durabl
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Pearl Chenille is a strong and dense fly tying material that incorporates bristled pearl mylar. This versatile Pearl Chenille from Wapsi® is perfect for body-winding when a flashier fly appearance is desired. 10 feet per package. S
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Bass and salmonove 'em, and walleye can't resist 'em. The STORM® Hot 'N Tot® Madflash offers the same old fish-producing, erratic, side-to-side swagger as the Original Hot 'N Tot. Sporting stunning classic or UV Bright finishes and external scal
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An incredibly productive suspending jerkbait, theucky Craft® Pointer SPure features an extremelyow center of gravity and special brass weights that shift position on the cast and during the retrieve. This combination enablesong, smooth cas
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A consistent drop rate, realistic swimming action, and downward-facing vibrationegs make D.O.A. Shrimpures easily capable of outfishing the real thing. Theseures are made of soft plastic and impregnated with farm-grown shrimp to resemb
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A consistent drop rate, realistic swimming action, and downward-facing vibrationegs make D.O.A. Shrimpures easily capable of outfishing the real thing. Theseures are made of soft plastic and impregnated with farm-grown shrimp to resemb
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This big, flappy Zoom Tab Tail Grub features a slight tab on the end that produces the dragging effect of a crippled baitfish. Bass charge in for the easy meal!
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Colorful plastic beads are available in assorted colors and sizes to fit yourure needs.
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Colorful plastic beads are available in assorted colors and sizes to fit yourure needs.
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Colorful plastic beads are available in assorted colors and sizes to fit yourure needs.
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Improve your odds of hooking up with a record crappie with the Bass Pro Shops® Magnum Squirt. The Magnum Squirt's up-sized body offers the same fish-catchin' features as our Squirmin' Squirt: a hollow body and fine undulating tentacles dart and da
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A perennial favorite with fly tyers, Hareline Dubbin Ice Dub is one versatile fly tying material that sparles beautifully underwater. Use on dry flies or nymphs. Made in USA. Carefully selected assortment of color
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A perennial favorite with fly tyers, Hareline Dubbin Ice Dub is one versatile fly tying material that sparles beautifully underwater. Use on dry flies or nymphs. Made in USA. Carefully selected assortment of color
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Without a doubt, the Zoom® 5-1/4'' Super Fluke® is the most popular soft jerkbait ever produced. Its realistic bait fish profile and split-tail design combine to drive fish crazy; built just a bit stockier and heavier than a regular Fluke, it cas
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Drawing on the crawler-harness expertise of top walleye pro Korey Sprengle, the Berkley® Gulp!® SR Crawler takes a proven walleye-catching technique to a whole newevel. This realistic nightcrawler soft bait offers the perfect blend of size, scen
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To enhance the action of any squid bait, add a P-Line Tinsel Insert to the inside. P-Line combines mylar and crystal flash and embeds them in a soft rubber head. Not only are these Tinsel Inserts easy to use, they are extremely effective.
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Preferred by fisherman and fish alike, the proven Berkley® PowerBait® Minnows offer a slender, baitfish profile with a split tail design to create a subtle yet very appealing action great for finesse presentations. Ideal for jig trailers, spinner
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The Z-Man® DieZel MinnowZ™ combines unparalleled softness, outstanding action, and ElaZtech® durability to create a swimbait that's as close to bulletproof as any other available today. Designed for freshwater and inshore anglers, the DieZel Minno
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Designed by elite pros, the slow-sinking YUM® Thump'n Dinger delivers added action and functionality to YUM's most popular shape. Rig it weightless with a heavy 5/0 or 6/0 hook, Texas-style, or on a jighead. No matter how the soft plastic Thumpin
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Trend meets a touch ofuxury with the Amanda Blu® Sea Turtle Mother of Pearl Necklace. Complete each outfit with a sparkle that will quickly become the Amanda Blu woman's new best friend. Fashionable design and eye-catching shimmer make this Aman
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Designed by elite pros, the slow-sinking YUM Swim'n Dinger delivers added action and functionality to YUM's most popular shape. Rig it weightless with a heavy 5/0 or 6/0 hook. Rig it Texas-style or on a jighead. A paddle tail creates action
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Catch more fish with the Berkley® Flicker Minnow! Pro-designed and tournament-proven, the Flicker Minnow combines a special body design with an impressive dive curve to put more fish in the boat. Theure was developed using the same strict stand
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Swimbait, jerkbait, jig trailer? A Z-Man® RaZor ShadZ™ can be whatever you imagine! Its segmented fish-shaped body and forked tail provide extremelyifelikeooks and movement—and unlike any other soft bait, when rigged weightless, the Z-Man RaZo
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You need to get noticed if you want to get bit in heavy cover. How to do that and not get hung? Enter the Z-Man® Project Z™ Weedless ChatterBait® Jig. This is the no-snag version of Z-Man's premier bladed swim jig, which has been juiced up for mor
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Unlike ordinary flashers and dodgers that simply flip back and forth, the Big Al's Fish Flash completely rotates around itsinear axis, continuously sending out a brilliant flash and a fish-attracting vibration as you troll. It's a differentook