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Image of Bay de Noc Crushed Ice Swedish Pimple | Black Ice; 1/4 oz.
 

Bay de Noc Crushed Ice Swedish Pimple | Black Ice; 1/4 oz.

The Bay de Noc Lure Co. Crushed Ice Swedish Pimple is a superb jigging lure, and is very popular for ice fishing. This type of lure has been widely used in Sweden for over 100 years with exceptional results on both fresh and salt-water fish. Their proven...


 
Image of Berkley Gulp! Hellgramite | Black; 3 in.
 

Berkley Gulp! Hellgramite | Black; 3 in.

The Berkley Gulp! Hellgramite perfectly mimics the larval stage of the Dobsonfly, known as the Hellgramite. These aquatic insects are an important food source to many river and stream gamefish including walleye, bass, trout, and panfish. Through technology...


 
Image of Berkley Dime | Black Chartreuse; 2 1/4 in.
 

Berkley Dime | Black Chartreuse; 2 1/4 in.

At the drop of the Berkley Dime crankbait, score big with proven balsa action, a first-in-class finish, and match the hatch colors unachieved by balsa baits. Primed to be your new go-to mid-depth crankbait, the Berkley Dime is a durable plastic bait augmented...


 
Image of Berkley Dime | Black Chartreuse; 2 3/4 in.
 

Berkley Dime | Black Chartreuse; 2 3/4 in.

At the drop of the Berkley Dime crankbait, score big with proven balsa action, a first-in-class finish, and match the hatch colors unachieved by balsa baits. Primed to be your new go-to mid-depth crankbait, the Berkley Dime is a durable plastic bait augmented...


 
Image of Berkley ThinFisher | Black Silver; 3/16 oz.
 

Berkley ThinFisher | Black Silver; 3/16 oz.

The Berkley ThinFisher blade bait takes The Original Johnson ThinFisher blade bait and advances its design to make it even better! Retaining the ThinFisher's compact shad-shape profile, the Berkley blade bait upgrades include high-quality snap swivels,...


 
Image of Berkley ThinFisher | Black Silver; 1/4 oz.
 

Berkley ThinFisher | Black Silver; 1/4 oz.

The Berkley ThinFisher blade bait takes The Original Johnson ThinFisher blade bait and advances its design to make it even better! Retaining the ThinFisher's compact shad-shape profile, the Berkley blade bait upgrades include high-quality snap swivels,...


 
Image of Berkley ThinFisher | Black Silver; 1/2 oz.
 

Berkley ThinFisher | Black Silver; 1/2 oz.

The Berkley ThinFisher blade bait takes The Original Johnson ThinFisher blade bait and advances its design to make it even better! Retaining the ThinFisher's compact shad-shape profile, the Berkley blade bait upgrades include high-quality snap swivels,...


 
Image of Berkley Walleye Rig | Black Gold; 3
 

Berkley Walleye Rig | Black Gold; 3

Berkley Walleye Rigs come with deep-cut Colorado style blades designed to displace more water. These rigs are made with thin, brightly-colored blades and premium beads that are sure to attract plenty of walleye. Berkley Walleye Rigs are tied with 17 lb....


 
Image of Berkley Walleye Rig | Black Gold; 4
 

Berkley Walleye Rig | Black Gold; 4

Berkley Walleye Rigs come with deep-cut Colorado style blades designed to displace more water. These rigs are made with thin, brightly-colored blades and premium beads that are sure to attract plenty of walleye. Berkley Walleye Rigs are tied with 17 lb....


 
Image of Big Bite Baits Ballzy | Black; 1 in.
 

Big Bite Baits Ballzy | Black; 1 in.

The Big Bite Baits Ballzy 1' baits are the perfect solution for attracting a wide range of fish species, including bluegill, crappie, trout, and kokanee. Ballzy soft plastics are miniature plastic spheres that flawlessly replicate fish eggs, larvae, and...


 
Image of Big Jon Mini Diver Disk | Black
 

Big Jon Mini Diver Disk | Black

Big Jon Mini Diver Disks will take your lure down with no need to add weights. The Mini-Diver is the easiest to use diving device on the market and requires no pop-off release. When a fish strikes, it will lay out straight with the fishing line, so you...


 
Image of Bonehead Minnow | Black Neon
 

Bonehead Minnow | Black Neon

A Bonehead Minnow, a soft plastic minnow bait, is a no-brainer when you want incredible action when dead-sticking through your favorite fishing waters. The Bonehead Tackle 2.5? Minnow has a slim split tail and a profile that resembles a live minnow. These...


 
Image of Bonehead Stump Bug | Black Neon
 

Bonehead Stump Bug | Black Neon

The Bonehead Stump Bug crappie soft plastic bait takes crappie fishing to a whole new level with three wiggly appendages off the back end and long-lasting durability. The BoneHead Tackle 1 3/4' Stump Bug has a tube-shaped body and uniquely curved high-action...


 
Image of BooneDOX Old Town Rudder | Black
 

BooneDOX Old Town Rudder | Black

The long-lasting BooneDOX Old Town Rudder can help you turn faster and track straighter! Fitting most Sportsman models with rudders, the rust-proof and 3 lb. light weight rudder replacement for Old Town is made from 3/16 aluminum for a durable alternative...


 
Image of Brad's Wiggler | Black Holographic; 3 in.
 

Brad's Wiggler | Black Holographic; 3 in.

The crankbaits in Brad's Wiggler Series are designed with an attracting, agitating wiggle action that fish love to strike. The diving/floating crank bait lures are great for all types of fish, including salmon, steelhead, trout, bass, walleye, and more!...


 
Image of Brad's ThinFish | Red/Black Squiggles (UV); 2 3/4 in.
 

Brad's ThinFish | Red/Black Squiggles (UV); 2 3/4 in.

Brad's ThinFish were designed to imitate baitfish with a deep body design in colorful patterns. These lures swim with an erratic wiggle action and include an enticing rattle to lure more fish from greater distances. Select colors of Brad's ThinFish are...


 
Image of Brad's ThinFish | Silver/Black; 2 3/4 in.
 

Brad's ThinFish | Silver/Black; 2 3/4 in.

Brad's ThinFish were designed to imitate baitfish with a deep body design in colorful patterns. These lures swim with an erratic wiggle action and include an enticing rattle to lure more fish from greater distances. Select colors of Brad's ThinFish are...


 
Image of Brad's Wiggler | Cerise/Black; 3 in.
 

Brad's Wiggler | Cerise/Black; 3 in.

The crankbaits in Brad's Wiggler Series are designed with an attracting, agitating wiggle action that fish love to strike. The diving/floating crank bait lures are great for all types of fish, including salmon, steelhead, trout, bass, walleye, and more!...


 
Image of BrushPile Collared Jig Heads | Black; 1/32 oz.
 

BrushPile Collared Jig Heads | Black; 1/32 oz.

BrushPile Collared Jig Heads are handcrafted and designed with holographic eyes and a lead bait keeper on a sickle hook platform. The Brushpile Jigheads with Collar are pill-shaped jig heads with a 90-degree vertical line tie made by a central Illinois...


 
Image of BrushPile Collared Jig Heads | Black; 1/16 oz.
 

BrushPile Collared Jig Heads | Black; 1/16 oz.

BrushPile Collared Jig Heads are handcrafted and designed with holographic eyes and a lead bait keeper on a sickle hook platform. The Brushpile Jigheads with Collar are pill-shaped jig heads with a 90-degree vertical line tie made by a central Illinois...


 
Image of BrushPile Collared Jig Heads | Black; 1/8 oz.
 

BrushPile Collared Jig Heads | Black; 1/8 oz.

BrushPile Collared Jig Heads are handcrafted and designed with holographic eyes and a lead bait keeper on a sickle hook platform. The Brushpile Jigheads with Collar are pill-shaped jig heads with a 90-degree vertical line tie made by a central Illinois...


 
Image of BrushPile Jig Head Spinners | Black; 1/32 oz.
 

BrushPile Jig Head Spinners | Black; 1/32 oz.

When crappie and panfish need extra flash, BrushPile Jig Head Spinners add the right amount of attraction to your presentation. These sickle hook jig heads feature a spinner blade, providing subtle vibration and flash to trigger bites in clear or stained...


 
Image of BrushPile Jig Head Spinners | Black; 1/16 oz.
 

BrushPile Jig Head Spinners | Black; 1/16 oz.

When crappie and panfish need extra flash, BrushPile Jig Head Spinners add the right amount of attraction to your presentation. These sickle hook jig heads feature a spinner blade, providing subtle vibration and flash to trigger bites in clear or stained...


 
Image of Case Plastics Salted Mad Tom | Black; 3 3/4 in.
 

Case Plastics Salted Mad Tom | Black; 3 3/4 in.

Stay ahead of other fishermen using this Case Plastics Salted Mad Tom. Made of quality soft plastic, this popular bass fishing lure is great for summertime clear water finesse fishing. It is salted to make your gamefish hold on for longer. Designed to...


 
Image of Case Plastics Lil Hellgrammites | Black; 2 in.
 

Case Plastics Lil Hellgrammites | Black; 2 in.

Case Plastics Lil Hellgrammites feature a uniquely soft, plastic body that gives the illusion of a living little hellgrammite. Great for panfish, trout, and bass fishing, this creature bait features a lifelike imitation of hard-to-find-and-catch hellgrammites....





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