Missile Baits Ike's Mini Swim Jig aims to be your newest limit-getting bass bait! The swimming sibling to the popular Mini Flip Jig devised by Bassmaster Classic Champion Mike "Ike" Iaconelli cruises the waters - its unmistakable 3D eyes really stand...
Missile Baits Ike's Mini Swim Jig aims to be your newest limit-getting bass bait! The swimming sibling to the popular Mini Flip Jig devised by Bassmaster Classic Champion Mike "Ike" Iaconelli cruises the waters - its unmistakable 3D eyes really stand...
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The extra-dense Yamamota Baits Yamatanuki Grub allows you to fish it weightless for supreme realism, excellent castability, and a fast rate of fall. Considered the original heavy soft-plastic bait, the Yamatanuki grub achieved popularity in Japan f
The Yakima Bait Big Al's Fish Flash stands out with its unique design that provokes strikes from predatory fish. The inline spinning flasher's UV injection molded bodies reflect light and create vibrations that mimic a school of fleeing baitfish. This...
Keep the rain, snow and mud from getting inside your helmet, or use as a quick aerodynamic solution to close off the front and side vents. Aeroshell is a great accessory for compatible Lazer helmets!
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Even at the slowest retrieve speeds, the Keitech Easy Shiner Swimbait produces a wide-wobbling, rolling action to incite all-out attacks from predators. A revolutionary 2-tone injection process mixes different types of salted plastics to ach
The Thomas Buoyant Spoon delivers an erratic, darting action that mimics a frantic baitfish, triggering aggressive strikes from trout, salmon, and other game fish. Whether cast or trolled, its versatile design performs in both deep and shallow water....
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Seeing is barely believing when you first drop a Reef Runner Flash Shad into the water. Its insane flash is unlike any bait you've ever seen—impossible to miss, even in stained or dirty water. Thisipless crankbait is configured with a
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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
Whether we're surfing, paddling, or finding other ways to play in the water, Rip Curl's Flash Bomb 3mm Narrow Hidden Split Toe Booties provide us with a solid base for our aquatic activities. These booties features 3mm neoprene to insulate our feet from...
The Booyah Flash Point Jerkbait flashes from the top of its head, giving anglers a distinct advantage when using forward-facing sonar and live-scoping techniques. The innovative bladed head design produces a highly visible flash with every twitch, making...
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve sup
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Two proven winners bring their own signature actions together to create a super-lure that's destined to dominate the trolling scene. The Rapala Scatter Rap Tail Dancer combines the erratic moves of the Scatter Rap with the
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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
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The Strike King Salted Tumbleweed brings an entirely new profile to yourineup, perfect for pressured fisheries where originality pays off. Featuring a unique 12-sided dice shape and an advanced skirt made from air-trapped silicone strands,
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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
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There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate
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The Gobi Heat Flash Heated Hi-Vis Jacket for Men delivers zoned heat straight to your core so you stay warm, plus the bright, reflective design ensures you are seen on the jobsite. 2 heat zones in the chest, 2 in the abdomen, and 1 on the back can be
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Fit the Strike Alert to your rod tip and relax! The Strike Alert with Flash Indicator will signal you when a fish takes your bait. Visible from 100 yards, simply place the Strike Alert 2 below your rod tip. The indicator will begin to flash green un
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Perfect for targeting panfish through the ice, the Clam Tikka Flash calls 'em in with its enticing vibration and flashy gyrating tail blade. With itsifelike body profile and superb motion on both theift and the drop, the Tikka Flash converts snif
The BOOYAH Flash Point Jr. Deep Jerkbait reaches the 8-10 ft range with a cast-friendly weight-transfer system that helps you cover more water with pinpoint accuracy. It suspends at a 45deg angle and kicks hard with sharp, erratic movement on each twitch,...
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Experience next-level results using forward-facing sonar with the revolutionary BOOYAH Flash Point Jerkbait. Engineered with extensive input from pro staff itching for something better, the premium Flash Pointure makes sight fishing on ele
As much speed and comfort as you can get in a traditional sleeveless tri top.
Trusted by generations of anglers, Worden's Original Rooster Tail remains one of the most effective inline spinners ever made. First developed by Howard Worden in the 1950s, this proven lure combines a vibrant, pulsating hackle tail with a precision-engineered...
The Heddon Sonar Flash Blade Bait gives anglers a proven multi-technique option for triggering strikes from bass, walleye, crappie, and other predatory fish in any depth of water. Its three line-tie holes allow quick adjustments to match your presentation...