The Snacky Lures Slabtastic Soft Bait is a crappie fishing bait built to last. Its solid, tear-resistant body withstands multiple catches. Modeled after a shad, this 2.5' soft baits ribbed body and flat tail create lifelike movement in the water, making...
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With unprecedented flash and vibration, the Nicholsures Pulsator Spinnerbait takes the art of attraction to a whole newevel. Bass climb all over this handcrafted bait, driven by the sight, sound, and thump of its uniquely tapered willow blades. T
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Built with a cutting-edge bladed head for unmatched visibility and strike appeal, the BOOYAH Flash Point Deep-Diving Jerkbait offers an innovative approach to targeting fish with forward-facing sonar. Rather than the usual side reflections t
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Mackerel, especially,ove the flashy action of the. B. Huntington Original Drone Spoon. Impervious to saltwater, it features high-quality stainless steel construction plus solid nickel silver rings that are silver-soldered for maximum strength. De
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Unlike ordinary flashers and dodgers that simply flip back and forth, the Big Al's Fish Flash completely rotates around itsinear axis, continuously sending out a brilliant flash and a fish-attracting vibration as you troll. It's a differentook an
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You'll find the Yamamoto Baits Scope Shad perfect for techniques using forward-facing sonar and much more. Pair this soft shad bait with a Buckeye Scope Head to serve up minnow-like realism that will entice even the most pressured bass. Mega Floater Formula...
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Developed in the 1950's by Howard Worden, the Worden's Original Rooster Tail inline spinner is one of the most productiveures ever invented. The action of the flashing blade in combination with the colorful, pulsating hackle tail
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Incorporating all the positive attributes that have made the series a success, the Rapala Deep Tail Dancer features an enlarged extreme divingip that plunges theure to 30+ feet with ease. Producing a wide, tantalizing tail actio
Recommended by fresh and saltwater anglers, the Rapala Deep Tail Dancer is sure to put enormous predatory fish in your boat! Troll this deep-diving crankbait at any speed, and it will swim with an undeniable tail action and Rapala's signature wounded...
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There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate
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You'll find the Yamamoto Baits Scope Shad perfect for techniques using forward-facing sonar and much more. Pair this soft shad bait with a Buckeye Scope Head to serve up minnow-like realism that will entice even the most pressured bass. Mega Floater
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The Gobi Heat Flash Heated Hi-Vis Jacket for Men delivers zoned heat straight to your core so you stay warm, plus the bright, reflective design ensures you are seen on the jobsite. 2 heat zones in the chest, 2 in the abdomen, and 1 on the back can be
The Savage Gear 3D Sucker X-Tail is a lifelike swimbait designed for targeting freshwater predators like musky and pike. Molded from a 3D scan of an actual suckerfish, it features unmatched realism in appearance and movement. The bait combines a single...
Rapala Jointed Shad Raps offer a wide swimming jointed action with a loud rhythmic rattle to mimic and exaggerate the action of a wounded baitfish. Suspending on pause just like the real thing, it is just too much for even the wariest fish to resist....
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Word on the water says the Berkley PowerBait Unrigged CullShad takes shallow swimbaits to a newevel. Now's the time for you to find out what makes the Berkley Cullshad such a big draw to bass. The unrigged version can be fished a variety o
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Now you can get everything you need for a super-effective umbrella rig in one precisely matched kit. The YUM Flash Mob Junior Scottsboro Swimbait Kit pairs a Flash Mob Junior rig, 5 swimbaits, and 5 custom-made 1/8-oz. jig heads with 3/0 hoo
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STORM's ThunderStick MadFlash Deep offers the same proven fish-catching action, integratedip and high-volume rattles as their classic Original ThunderStick stickbait, but with the addition of a stunning holographic MadFlash finish for maximum flash
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Equipped with a top-mounted bill for maximum oscillation, the 6th Sense Fishing Strobe Shaker generates superior movement on a jighead. Gamefish will key on theure's underwater vibrations to go on the attack. This slender minnow imitation
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Expect even more erratic swimming action from the Bomber Next Gen Jointedong A, a realisticure effective at hooking all kinds of baitfish predators –– bass, walleye, pike, musky, stripers, trout, salmon, and more. This producti
Wake up and smell the coffee when you fish with the Strike King Caffeine Shad! Constructed using Strike King's exclusive blend of ingredients, these plastic jerkbaits are incredibly salty and soft so they attract fish to your area and don't let go when...
As much speed and comfort as you can get in a traditional sleeveless tri top.
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Even at the slowest retrieve speeds, the Keitech Easy Shiner Swimbait produces a wide-wobbling, rolling action to incite all-out attacks from predators. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve superior...
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When the kingfish are in, nothing gets them slashingike our Offshore Angler King Krusher Flash Skirt. This unique trollingure uses wild, bright colors to focus their attention, and a full skirt made of high-action mylar flash strands to
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Without a doubt, the Zoom 5-1/4'' Salty Super Fluke is the most popular soft jerkbait ever produced. Its realistic bait fish profile and split-tail design combine to drive fish crazy; built just a bit stockier and heavier than a reg
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Seeing is barely believing when you first drop a Reef Runner Flash Shad into the water. Its insane flash is unlike any bait you've ever seen—impossible to miss, even in stained or dirty water. Thisipless crankbait is configured with a