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Image of Rapala Deep Tail Dancer | Flash Perch; 3 1/2 in.
 

Rapala Deep Tail Dancer | Flash Perch; 3 1/2 in.

Recommended by fresh and saltwater anglers, the Rapala Deep Tail Dancer is sure to put enormous predatory fish in your boat. Troll this deep-diving crankbait at any speed, and it will swim with an undeniable tail action and Rapala's signature wounded...


 
Image of "Clarkspoon Spoon Lure - RBM - Silver/Chartreuse Flash - 2-1/2"" - 5/16 oz."
 

"Clarkspoon Spoon Lure - RBM - Silver/Chartreuse Flash - 2-1/2"" - 5/16 oz."

The Clarkspoon Original is brightly plated in chrome or gold, and demonstrate a fast,ive-action flutter. These spoons are a hands-down favorite for Spanish mackerel, bonito blue runners, and more. Use either trolled or cast. Equipped with special b


 
Image of "Rapala Deep Tail Dancer - 4-1/2"" - 3/4 oz. - Clown Flash"
 

"Rapala Deep Tail Dancer - 4-1/2"" - 3/4 oz. - Clown Flash"

Incorporating all the positive attributes that have made the series a success, the Rapala Deep Tail Dancer features an enlarged extreme divingip that plunges theure to 30+ feet on a typical trolling run. Producing a wide, tantal


 
Image of Missile Jigs Ike's Mini Swim Jig - 5/16 oz. - Shad Flash
 

Missile Jigs Ike's Mini Swim Jig - 5/16 oz. - Shad Flash

Beike Ike and go subtle for the strike with a Missile Jigs Ike's Mini Swim Jig. This swimming sibling of the popular Mini Flip Jig has a compact design with a similar fine-cut skirt. Banana-shaped head with realistic-looking gill plates produces a


 
Image of Montana Fly Company Kreelex Fish Flash - Purple
 

Montana Fly Company Kreelex Fish Flash - Purple

There's good reason The Montana Fly Company Kreelex Fish Flash is among the best synthetic streamer materials you can get for your fly-fishing, fly-tying patterns. This flashy material has a crinkle texture that's totally different fromate


 
Image of Savage Gear 3D Sucker X-Tail | Walleye Flash; 11 in.
 

Savage Gear 3D Sucker X-Tail | Walleye Flash; 11 in.

The Savage Gear 3D Sucker X-Tail is a lifelike swimbait designed for targeting freshwater predators like musky and pike. Molded from a 3D scan of an actual suckerfish, it features unmatched realism in appearance and movement. The bait combines a single...


 
Image of "NetBait BaitFuel HexTek Eko Shad - Sight Flash - 3"""
 

"NetBait BaitFuel HexTek Eko Shad - Sight Flash - 3"""

The ultra-appetizing NetBait BaitFuel HexTek™ Eko Shad serves up energetic movement with the slightest twitch, as well asifelike scent, flavor, and a baitfish-imitating profile for intense sensory attraction. Each HexTek Seri


 
Image of Gobi Heat Flash Heated Hi-Vis Jacket for Men - Hi-Vis Yellow - 2XL
 

Gobi Heat Flash Heated Hi-Vis Jacket for Men - Hi-Vis Yellow - 2XL

The Gobi Heat Flash Heated Hi-Vis Jacket for Men delivers zoned heat straight to your core so you stay warm, plus the bright, reflective design ensures you are seen on the jobsite. 2 heat zones in the chest, 2 in the abdomen, and 1 on the back can be


 
Image of Rapala Jointed Shad Rap | Bleeding Olive Flash; 2 in.
 

Rapala Jointed Shad Rap | Bleeding Olive Flash; 2 in.

Rapala Jointed Shad Raps create a wide, broken-body swimming motion, paired with a loud, rhythmic rattle that exaggerates the look and sound of wounded prey, making them highly effective at triggering strikes from pressured or cautious fish. The lure...


 
Image of Berkley Jack Lipless Crankbait | Chartreuse Flash; 3 1/10 in.
 

Berkley Jack Lipless Crankbait | Chartreuse Flash; 3 1/10 in.

The Berkley Jack Lipless Crankbait series delivers unmatched performance in casting and vertical presentations. Each model is available in three sizes - Jack 6, Jack 7, and Jack 8 - and targets fish in specific conditions with tailored actions and depth...


 
Image of Chompers Skirted Brush Jig - 3/8 oz. - Brown/Purple Flash
 

Chompers Skirted Brush Jig - 3/8 oz. - Brown/Purple Flash

Chompers Skirted Brush Jigs are heavy-duty skirted jigs perfect for drawingunkers out of weedy areas. Trim the pliable weedguard to suit your needs. Super sharp, strong black nickel needle-point hooks.


 
Image of Strike King Caffeine Shad | Pearl Flash; 5 in.
 

Strike King Caffeine Shad | Pearl Flash; 5 in.

Wake up and smell the coffee when you fish with the Strike King Caffeine Shad! Constructed using Strike King's exclusive blend of ingredients, these plastic jerkbaits are incredibly salty and soft so they attract fish to your area and don't let go when...


 
Image of Hildebrandt Double Flash Musky Spinner - Grape Ape
 

Hildebrandt Double Flash Musky Spinner - Grape Ape

Whether it's fished fast or slow, Hildebrandt's Double Flash™ Musky Spinner's combination of a pulsating tinsel skirt and twin, size 8, Hildebrandt Sure Spin™ blades gets a muskie's attention and keeps it until they strike. At 2 oz., you ca


 
Image of "Clarkspoon Spoon Lure - RBM - Silver/Chartreuse Flash - 3"" - 3/8 oz."
 

"Clarkspoon Spoon Lure - RBM - Silver/Chartreuse Flash - 3"" - 3/8 oz."

The Clarkspoon Original is brightly plated in chrome or gold, and demonstrate a fast,ive-action flutter. These spoons are a hands-down favorite for Spanish mackerel, bonito blue runners, and more. Use either trolled or cast. Equipped with special b


 
Image of Clam Tikka Flash | Rainbow Tiger Glow; 1/32 oz.
 

Clam Tikka Flash | Rainbow Tiger Glow; 1/32 oz.

The Clam Tikka Flash is a fantastic mini crankbait-style lure that is perfect when targeting bluegills, crappies, perch, or trout. This crankbait jig lure features a flashing blade-style tail and attracts a variety of fish. Its lifelike features and enticing...


 
Image of Strike King Rage Swimmer - 4-3/4'' - Pearl Flash
 

Strike King Rage Swimmer - 4-3/4'' - Pearl Flash

Designed to provoke an immediate reaction, the Strike King Rage Swimmerooks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,


 
Image of "YUM Flash Mob Junior Scottsboro Swimbait Kit - 3-1/2"" - Sexy Shad"
 

"YUM Flash Mob Junior Scottsboro Swimbait Kit - 3-1/2"" - Sexy Shad"

Now you can get everything you need for a super-effective umbrella rig in one precisely matched kit. The YUM Flash Mob Junior Scottsboro Swimbait Kit pairs a Flash Mob Junior rig, 5 swimbaits, and 5 custom-made 1/8-oz. jig heads with 3/0 hoo


 
Image of "Z-Man Freshwater Scented Jerk ShadZ - Sight Flash - 5"""
 

"Z-Man Freshwater Scented Jerk ShadZ - Sight Flash - 5"""

When the bite gets tough, go with the Z-Man Freshwater Scented Jerk ShadZ™, an instant classic inspired by Jeff Gussy Gustafson's win at the 2023 Bassmaster Classic. The subtle size catches the keen eye of selective bass, walleye, red


 
Image of Reef Runner Ripshad 44 Mag Crankbait | 3 5/8 in.; Green Flash
 

Reef Runner Ripshad 44 Mag Crankbait | 3 5/8 in.; Green Flash

A Reef Runner Ripshad 44 Mag Crankbait is one of a kind! Do you want to get deep? The Reef Runner 44 Mag is one of the deepest diving in its class, trolled to depths of up to 30 feet. Or, if you prefer throwing Mag 44 lures, they cast and retrieve to...


 
Image of "Berkley PowerBait Unrigged CullShad - Sight Flash - 5"""
 

"Berkley PowerBait Unrigged CullShad - Sight Flash - 5"""

Word on the water says the Berkley PowerBait Unrigged CullShad takes shallow swimbaits to a newevel. Now's the time for you to find out what makes the Berkley Cullshad such a big draw to bass. The unrigged version can be fished a variety o


 
Image of "Rapala Deep Tail Dancer - 3-1/2"" - 7/16 oz. - Clown Flash"
 

"Rapala Deep Tail Dancer - 3-1/2"" - 7/16 oz. - Clown Flash"

Incorporating all the positive attributes that have made the series a success, the Rapala Deep Tail Dancer features an enlarged extreme divingip that plunges theure to 30+ feet on a typical trolling run. Producing a wide, tantal


 
Image of "YUM Flash Mob Junior Scottsboro Swimbait Kit - 3-1/2"" - Rainbow Shad"
 

"YUM Flash Mob Junior Scottsboro Swimbait Kit - 3-1/2"" - Rainbow Shad"

Now you can get everything you need for a super-effective umbrella rig in one precisely matched kit. The YUM Flash Mob Junior Scottsboro Swimbait Kit pairs a Flash Mob Junior rig, 5 swimbaits, and 5 custom-made 1/8-oz. jig heads with 3/0 hoo


 
Image of Missile Baits Spunk Shad | Bruiser Flash; 5 1/2 in.
 

Missile Baits Spunk Shad | Bruiser Flash; 5 1/2 in.

The Missile Baits Spunk Shad is a soft plastic pintail swimbait, and if it looks familiar, you're right. The Spunk Shad from Missile Baits came about through a partnership with Hog Farmer Baits to use their molds with Missile Baits' signature texture...


 
Image of Yakima Bait Flash Glo UV Squid Casting Spinner
 

Yakima Bait Flash Glo UV Squid Casting Spinner

Enticing and durable, the Flash Glo UV Squid Casting Spinner by Yakima Bait features a UV finish and an egg body thatures finicky fish out of hiding and triggers strikes. Elongated blade spins easily withittle drag. Round-bend treble hoo


 
Image of "Keitech Easy Shiner Swimbait - 4"" - Sight Flash"
 

"Keitech Easy Shiner Swimbait - 4"" - Sight Flash"

Even at the slowest retrieve speeds, the Keitech Easy Shiner Swimbait produces a wide-wobbling, rolling action to incite all-out attacks from predators. A revolutionary 2-tone injection process mixes different types of salted plastics to ach





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