The Beau Mac Flash & Spin Cheater has 2 flexible reflective wings and bait-lifting buoyancy. Simply string onto youreader to provide the flash and vibration that salmon and steelheadove. Rotating body with 2 flexible reflective wings
Designed for aggressive bass, the Deps Sakamata Shad Heavy delivers a high-salt, weighted profile for precision mid-column and bottom fishing. Unlike standard soft jerkbaits, this weight-balanced design sinks naturally while maintaining an erratic, darting...
The Bay De Noc Flutter Laker Taker Trolling Spoon gives lake trout, chinook, coho, and walleye anglers a slow-trolling option that keeps fish interested even on a subtle presentation. Cut from .020 spring brass, this flutter spoon has a thinner profile...
When it comes to triggering strikes, the Berkley PowerBait MaxScent Crud Craw dominates with maximum movement, scent, and flavor. Meaty claws extending from the bait's beefy body creates powerful water disturbance to grab and hold
The Yakima Bait Mulkey's Mini Guide Flash Spinner Blades 3.5 are faceted high-vibration blades for lure-making and custom rigging sized to pair perfectly with rotating flashers on your trolling rig. These Mulkey's Pro Tackle Guide Flash Spinner Blades...
Serious fishing gear forong days on the water—yet the Columbia Wild Cast™ Short-Sleeve Shirt foradiesooks as good as it feels, both onand and in the boat. With built in moisture management and sun resistance, this cropped b
The Bass Pro Shops Go-To Swim Minnow faithfully imitates shad and other baitfish and works as a swimbait, a jig or spinnerbait trailer, or even on an umbrella rig. Boot tail enhances vibration and creates realistic swimming action. Imitates
If you're not using Yamamoto Original Senko Worms when you're bass fishing, we really don't know what you're thinking! Often imitated but never duplicated, Senko Worms are one of, if not THE, best plastics available on the market today. A Senko is composed...
"What Our Gearhead® Experts Are Saying:""This tanklette is a game-changer for active kids. The reversible design offers two fun looks in one, and the FLASHDRY™ technology keeps moisture at bay during busy days. It’s a stylish, functional top that...
Berkley PowerBait Atomic Tubes, available in 1.5 in. and the Micro 1.25 in. lengths, are little squiggly dynamos that fish go nuts over - trout, crappie, and panfish all lose it over Berkley Atomic Tubes! A slow twitch retrieves and activates the subtle,...
The Yo-Zuri 3DR-X Flat Heavy Minnow effectively targets trout and other freshwater game fish in rivers and streams, excelling in high current conditions. This sinking, countdown-style crankbait comes in three sizes. Featuring 3D internal prism finishes...
The North Face Shelbe Raschel Parka foradies has been crafted with a cleanook and the ability to shrug off cold, whipping winds. This women's parka employs WindWall, a fabric technology that's so wind-resistant, itocks out the
Stay out thereonger in cool comfort with the Columbia PFG Bahama™ IIong-Sleeve Button-Down Shirt foradies. This Columbia women's fishing shirt has angler-friendly details and roll-up sleeves plus a vented back and fast-drying fabr
Theonger bill on theucky Craftightning Pointer 100DD Jerkbait sends this deep diver further down in the water column to expand your fish-catching range. Ideal for open-water fishing, steep breaks, and deep points, theightning Pointer
The Yo-Zuri 3DR-X Flat Heavy Minnow effectively targets trout and other freshwater game fish in rivers and streams, excelling in high current conditions. This sinking, countdown-style crankbait comes in three sizes. Featuring 3D internal prism finishes...
The Big Bite Baits Scentsation Thresher Worm Soft Bait brings a deadly finesse option to your smallmouth arsenal with its compact 4-inch profile and exaggerated tail that moves like a shark fin in current or still water. Developed by Big Bite pro staffer...
Loaded with angler-friendly features, the Columbia PFG Wild Cast™ong-Sleeve Shirt foradies delivers plenty of comfort and performance on the water. Omni-Shade™ UPF 50 sun protection guards against skin damage using tight fabric
What Our Gearhead® Experts Are Saying:“This jacket is a lifesaver for unpredictable weather. The DryVent™ 2. 5L shell keeps me dry during heavy rain, while the pit-zips help with ventilation when I'm moving. It's lightweight, packable, and perfect...
Stay out thereonger in cool comfort with the Columbia PFG Bahama™ IIong-Sleeve Button-Down Shirt foradies. This Columbia women's fishing shirt has angler-friendly details and roll-up sleeves plus a vented back and fast-drying fabr
A traditional chambray shirt, the Seager Reagan Pearl Snap Shirt features a classic Western yoke and pearl snap buttons for a cowboy-style look.
The HOKA Challenger ATR 7 GTX Trail Running Shoe is built for conquering any terrain, no matter the weather. Featuring a GORE-TEX Invisible Fit lining, these shoes provide waterproof protection while maintaining breathability to keep our feet dry and...
Tested and proven on California lunkers, the Yamamoto Baits 5" Senko has become a mainstay for bass throughout the United States. The Senko is salt impregnated, has a healthy profile, casts like a bullet, and features a unique smooth-and-even horizontal...
Our Bass Pro Shops Squirmin' Shad is a fish-catching phenomenon! This soft plastic standout is as versatile as it gets. A bite-size body and stubbed tail create an impressive, fish-attracting movement and a eide variety of forage colors make the Squirmin'...
Hareline Ice Dub Minnow Back Shimmer Fringe offers colors that blend from light to dark, adding life and movement to your patterns. This fringe features fused fiber ends making it extremely easy to use for winging and fly bodies. Simply trim a piece off,...
Shimmy, shimmy, shimmy! Rapala CrushCity™ Customs Pigstick Worm shimmies all the way down until bass strike with all their might. Professional angler Jacob Wheeler collaborated with Rapala to create every bait in the CrushCity Customs