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One of the most exciting soft plastic baits out there, the Stanley Jigs Ribbit™ Frog produces heart-stopping moments on the water. Its patented-designegs and feet give theure a realistic kicking action when worked in stop-n-go fashion across
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The Barbelly 1/2" is a shorter variation of our signature Speckle Belly goose call, "Barbelly", built with ½" Diameter guts. All of our Barbelly gut systems are individually milled (not molded) custom delrin guts. The shorter design and the smaller gut...
For those elusive fish, the Big Bite Baits Crappie Minnr with the regular tail is a must-have in your tackle box. Its 2-inch size provides remarkable action, whether you're casting and retrieving or jigging vertically. The Big Bite Crappie Minnr lure's...
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Already racking up tournament wins on the Bass Pro Tour, the Rapala CrushCity™ Customs Mooch Minnow stirs up excitement wherever it swims. This versatile finesseure combines the best attributes of a minnow-style bait and swimbait into
Berkley PowerBait Pre-Rigged Atomic Teasers are ready-to-fish trophy trout-catching generators! Trout lose their minds over these squiggly soft baits! Tie them under a float or direct cast them into a lake or slow-moving stream and let them sink. Twitch...
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Outstanding for panfish and walleye, the Berkley Gulp! Minnow Grub smellsike a meal and fishesike a dream. Effective on jigs and on drop-shot rigs, the Gulp Minnow Grub's streamlined wriggling tails irresistibly mimic the swimmi
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Berkley Gulp! Saltwater Shrimp is without a doubt one of the most effective saltwater baits of all time. Designed toook, feel, smell, and move justikeive shrimp, you can even fish with it the same way! Made to release 400 time
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Hank Cherry knows what makes a great jerkbait. It won him the title of Bassmaster Classic champion. Now you can add Hank's tournament-winning expertise to your tackle bag with the Berkley Stunna Jerkbait. Designed forifelike actio
"What Our Gearhead® Experts Are Saying:""The Peregrine 15 delivers incredible grip and cushioning for technical trails. Its updated PWRRUN foam feels more comfortable and responsive than ever, while the PWRTRAC outsole handles anything from mud to rocky...
Become the master of the river with the Death Roe Scented Soft Beads! These soft trout beads flawlessly mimic authentic trout eggs' appearance and texture, replicating the trout roe's subtle nuances. Made from durable soft plastic, they are available...
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Notice to walleye and other predators: get ready to rumble! The Northland Fishing Tackle Rumble B Minnowbait incorporates top-shelf Scandinavian design that trolls with unprecedented flash and a unique "hunting" action, even on a straight run. Pull it...
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Thread a Mad River Steelhead Worm directly onto your hook for rigging or drifting, or use on a weighted jighead for float fishing. Each one is infused with specially formulated Atlas Mike's Shrimp Oil, to draw steelies in without hesitation.
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Designed by our fishing pro staff, the Bass Pro Shops XPS Double-Tail Grub is a known big fish producer. Its ribbed body creates additional vibration, while its twin tails pulsate and trigger strikes. Great on a jighead, the durable
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Vibrant colors and patterns trigger aggressive bites with the Bass Pro Shops RealImage Jigging Spoon. Jig this spoon over schools of baitfish or crash the rocks for incredible action from walleye, white bass, stripers, and more. Qua
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One of the original baits of the soft plastic revolution, the Mister Twister Curly Tail Grub is as deadly today as it ever was. Its productive consistency is revered by amateur and professional fishermen alike. With its perfect, flu
When fish move deep and play hard to get, the Booyah Flash Point Deep Jerkbait forces them to commit. This suspending jerkbait dives 8-10 feet and excels when cold water, post-frontal conditions, or pressured fish call for a bait that stays in their face....
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The Columbia Tamiami™ II Short-Sleeve Shirt for Men is designed for high-seas adventure, featuring quick-drying 100% polyester ripstop fabric with Omni-Shade™ UPF 40 protection to shield you from the sun's UV rays. Stretch construc
We love wearing the Antora Parka when the weather's being unpredictable and we want lightweight protection. Along with featuring windproof construction and an adjustable hood, this jacket has all the style points we could hope for when going out for brunch...
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If you're targeting trout, crappie, or hoping to fill your stringer with a bunch of panfish, the Berkley PowerBait Pre-Rigged Atomic Teaser Jig is the bait that'll get them biting. Smaller profileooksike an easy meal. Cut tentac
evo.com | Blizzard Skis > The Blizzard Black Pearl 97 Skis are one of the seven wonders of the ski industry. They're strong, precise, and stable enough to satisfy the best skiers on the mountain, including several of our testers who identify as male and...
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The Hot Spot Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the
Deps Bull Flat soft plastics bait in this flat bluegill form excites bass that sustain themselves on panfish co-existing in ponds and large reservoirs. Bull Flat fishing lures offer substantial features that catch bites! The bluegill profile triggers...
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Punch your ticket for CrushCity, the fishing paradise where big bites just keep coming. Rapala CrushCity Customs The Mayor Swimbait dominates the scene with thrills to excite even the most decorated tournament anglers. This versatile soft plastic handles...
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
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The Billy Baits Master Hookerure sports a blunt, concave chrome-plated brass head designed to produce a massive smoke and turbulence trail when trolled between 2 and 10 knots. Thisure is effective with or without bait due to its unique 3