The Berkley Gulp! SR Crawler Soft Bait came about with pro angler and walleye legend Korey Sprengel and his insights on fishing with a crawler harness tipped with live crawlers. The resultant SR Gulp! lures are soft baits that look like live nightcrawlers...
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The Hot Spot Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the West Coast....
When it comes to soft swimbaits, you need something bulletproof, and that is the Z-Man DieZel MinnowZ! This swimbait maintains an incredibly lifelike swim pattern at any retrieval speed. Designed to be super soft, this bait keeps fish holding on, giving...
Put a Livingston Lures Jerkmaster 121D Jerkbait at the end of your line and you'll quickly learn why some call this their personal favorite! An internal weight transfer system lets you pinpoint your casts. The 4.77 in. Jerkmaster 121D is an ultra-slow-sinking...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
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The thin profile of the Googan Baits® Saucy Slimmer produces the kind of big-bite action you want fishing clear-water, finesse presentations. The iconic baitfish shape tempts all kinds of gamefish. The boot-style tail erratically kicks as it swims
Equipped for heavy rain and wind, the Alta Vista Jacket is made with a water-repellent front zipper and moisture-shedding face fabric to amp up the weather protection already delivered with the wind- and waterproof DryVent membrane. An adjustable hood...
"What Our Gearhead® Experts Are Saying:""The Peregrine 15 delivers incredible grip and cushioning for technical trails. Its updated PWRRUN foam feels more comfortable and responsive than ever, while the PWRTRAC outsole handles anything from mud to rocky...
With trails to hike and mountains to climb, we're glad we have the The North Face Terra Peak Jacket in our gear closet. This rugged insulator provides trusty warmth that's resistant to the cold air and unpredictable conditions of the alpine and stays...
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The North Face® Antora Jacket foradies is proudly eco-friendly and made entirely from recycled fabrics. This jacket offers a breathable yet waterproof seam-sealed DryVent 2L shell with a non-PFC durable water-repellent (DWR) finish. Its windproo
The Berkley Fusion19 Hybrid Jighead Size 3 is designed for traditional roundball or finesse jighead performance when used with swimbaits and other soft plastics. Consistent hooksets and perfect balance are ideal for mid-strolling, Damiki-style baits,...
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
The Widow Maker Lures Tungsten Shimmer Jig is a must-have for every angler! These Widow Maker Tungsten Jigs feature a shimmering body and a feathered, lifelike tail that many fish species find irresistible. The tungsten head allows for better sensitivity,...
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Thread a Mad River Steelhead Worm directly onto your hook for rigging or drifting, or use on a weighted jighead for float fishing. Each one is infused with specially formulated Atlas Mike's Shrimp Oil, to draw steelies in without hesitation. Made of flexible,...
The Berkley PowerBait Ripple Shad is extremely realistic with its unique body, 3D red eyes, and enticing color combinations. Its segmented body and paddle tail create more vibration and swims with incredible action, attracting predatory fish to take a...
Team Crappie Slab Caller Jigs have a minnow-shaped profile and are hand-tied with chicken feathers for a more realistic look and action. These jigs are perfect for shootin' docks, long-line trolling, and vertical jigging techniques. The thick body has...
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Optimized for use with forward-facing sonar, the Billewis Depth Strike Twitchbait sets off explosive takes from suspended fish who simply can't ignore the bait's hyperrealistic back-and-forth movement. Thisipless stick bait sinks efficiently o
From urban exploring to peak bagging, we stay cool and comfortable in the Sprag 5-Pocket Pant. The stretchy material and regular fit offer full range of motion for scrambling up rocky trails and wrangling the kids.
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Sharing the same dynamic trophy-winning action as its big brother, the Megabass Vision ONETEN +1 Jr. earns you plenty of bites with its nonintimidating snack-sized profile. Aerodynamically shaped for outstanding performance above and below the surface,...
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Vertically jig it, cast it, troll it - there's no wrong way to fish auhr Jensen® Crippled Herring®. Its incrediblyifelike body and textured scale finish offer flashy realism that translates to big catches. Equipped with both a heavy-duty siwas
Action describes the Storm Largo Shad Soft Swimbait! Action is the thing that makes a great swimbait and the Largo Shad soft bait's paddle tail will shimmy and thump right out of the box and do so consistently even at slow retrieval speeds and free falls....
To perfectly emulate the S-shaped swimming motion of an eel, the Savage Gear Prerigged 3D Real Eel is engineered using a 3D scan of a real eel with an ultra-slow kicking tail. Smaller sizes work great for bass, snook, and other gamefish, while the larger...
The Worden's Spin-N-Glo is the original winged drift bobber that anglers find great for a variety of fishing applications and presentations. Whether casting, drifting, trolling, backtrolling, plunking, etc., the action and vibration of these drift bobbers...
We wake up craving our daily miles thanks to the Saucony Ride 17 Running Shoe giving us the smoothest ride that puts us instantly into a flow. Revamped top to bottom, this iteration boosts airflow with a reengineered mesh upper and reinvigorates...
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Theiveliest soft bait ever, perfect for your favorite jighead. The Northland Fishing Tackle Eye-Candy Grub is so incredibly good-looking, with natural movement and buoyancy, that walleye and other predators don't hesitate to pounce. The high-act