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Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme'sit'l Fishie is the only soft plastic bait designed with 2 patented rear fins that make theit'l Fishie swim with its tail.
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Light up the water with the strike-tempting glow of the AeroJig Fireflies Jig. This jig comes with aight stick inside a plastic sleeve that's attached to the shank of the jig's hook. Remove theight stick, bend it until it cracks and reinsert it i
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Perfectly balanced and weighted to swim, dart, and jig, the Tsunami Split Tail Minnow perfectly mimics what most predator game fish are alwaysooking for – a free and easy meal. Its slim, flashy, andifelike appearance grabs even more
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Beike Ike and go subtle for the strike with a Missile Jigs Ike's Mini Swim Jig. This swimming sibling of the popular Mini Flip Jig has a compact design with a similar fine-cut skirt. Banana-shaped head with realistic-looking gill plates produces a
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Fact: smallmouthove inlines. The Mepps Bronze Slammer Spinner is the ultimate inline spinner for trophy bronzebacks. This tournament-gradeure specifically targets big smallmouth in big waters – placesikeake Erie, where huge fish
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The Bobby Garland Itty Bit Swim'Rure is out to prove that it can catch them big and small, all year 'round. A jointed body features a tight-action swim tail. A special Scent Channel isocated under theure belly to facilitate additional options i
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Engineered for strong returns using forward-facing sonar, the Strike King Rigged Pinger Minnow targets bass in open water and near cover with a realistic profile andifelike scissoring tail. The Pinger Minnow signals easy prey with an irres
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The Berkley Fusion19™ Swimbait Jighead is ideal for the novice or seasoned angler, with a realisticook and feel. A custom 40°, needle-point hook provides a pull point with optimal tracking and natural presentation, and a conical
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You'll find the Yamamoto Baits Scope Shad perfect for techniques using forward-facing sonar and much more. Pair this soft shad bait with a Buckeye Scope Head to serve up minnow-like realism that will entice even the most pressured bass. Mega Floater
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An impressive resume of more than $1 million in prize money and a Bassmaster Classic victory instantly qualify the Bomber Fat Free Shad Crankbait as the deep-diving candidate you've been searching for. The first crankbait to revolutionize th
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The incredibly versatile UltraVibe Speed Craw from Zoom can be effectively fished alone on a Carolina rig or rigged as a trailer on your favorite flippin' jig. The Speed Craw's high-action tentacles flutter tantalizingly on the fall
The X Zone Lures Hot Shot Minnow, co-designed with Elite Series Pro Brandon Palaniuk, is a versatile masterpiece perfect for anglers targeting bass, walleye, and a variety of other species. The soft plastic lures for bass excel in several techniques,...
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The Hot Spot Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the West Coast....
The Strike King Homing 3 in. Minnow Swimbait keeps you in the strike zone longer, attracting bass and other predators with its lifelike minnow profile and paddle tail action. This Strike King swimbait stands out on forward-facing sonar with flat sides...
Zoom Fat Albert Twin Tail Grubs pound the water with a fat, rippled body. And what's not to love about the heart-shaped twin grub tails? Twin tail spinning action designed to move a lot of water is a winner! The double curly tail-spinning action creates...
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Cast out the Googan Baits Dart, let it drop, dance and dart it near the bottom, and BOOM you'll suddenly get the fight you came looking for. This soft plastic jerkbait features a streamlined shape that triggers furious strikes. It's natural-looking...
Wapsi Sparkle Braid is a material consisting of several strands of mylar knitted into a cord-like ribbon. This ribbon material is the main ingredient for muddlers and many saltwater patterns in addition to several popular salmon/steelhead egg patterns....
The Zoom Fluke soft plastic shad imitator is incredibly versatile! The original Fluke continues to be one of the best universal baitfish profiles on the market - its streamlined profile and forked tail help it glide through the water with a realistic...
Dutch Fork Premium Beads bring this integral part of your fishing tackle to a different level. Just look at these beads! With a wide assortment of colors and finishes, it would be a challenge not to find one that would work with your fishing rigs, whether...
The Berkley Fusion19 Snap Jigs are the versatile jig you can bring with you every time! This jig can be fished vertically or cast and retrieve with your favorite soft bait! It works to find those suspended fish or draw them out of structures and vegetation....
Charlie Brewer's Crappie Slider Grubs are proven to catch crappie, panfish, bass, and more. These grubs feature soft, colorful bodies and an enticing slow falling, vibratail action, irresistible to fish. Charlie Brewer's Crappie Slider Grubs are great...
The Acme Tackle Little Cleo Spoon has proven to be a very versatile fishing lure, taking various species of gamefish worldwide. Acme Little Cleo Spoons are available in a wide variety of sizes and colors for use on various gamefish, ranging from trout...
The Xcite Baits Sucka Punch 4-inch is a one-of-a-kind pitching and flipping bait designed to trigger more bites. Featuring a unique slide slit, the hook point goes into the slit and exits the other side, allowing the bait to work left to right. This rig...
The Bobby Garland Baby Shad is a perfect bait if you're targeting crappies, and the full-color profile of Baby Shads is very popular with pro anglers using Bobby Garland crappie baits. Known as a great all-around fishing lure, they are also incredibly...
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