The Z-Man SlingBladeZ Double Willow Spinnerbait is an excellent bass fishing lure for both professional anglers and weekend warriors, without the high price tag. The Double Willow model from the Z-Man SlingBladeZ spinnerbait series stands out with its...
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An all-time favorite due to its uncanny effectiveness, the Blue Fox Classic Vibrax Spinner delivers attention-getting flash andow-frequency vibration, a combination proven to produce savage strikes from all game fish species. Its
Mad River Floaties Floating Beads are made from hard compressed foam that is durable and buoyant. Each bead has a hole for threading on your line and adds just the right amount of flotation to your lure, hook, or bait. Floaties are made in a variety of...
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They'll stay comfortable on the water in Columbia PFG Backcast II Shorts for Kids. An interior mesh briefets kids use these Columbia shorts as swim trunks. Omni-Shield™ advanced repellency resists stains, and Omni-Shade™ UPF 50 s
If you're looking to land some trophy Bass, you need the Yo-Zuri 3DB 1.5 Squarebill Crankbait! This crankbait is designed to be the perfect size lure for mimicking forage! The Squarebill is made extremely buoyant, which makes it easy to run over rocks...
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Put science on your side with the Buzz Bomb Jigging Spoon! With its unique sonic ability and erratic flashing action, this iconicure is proven to attract the most aggressive fish. Great for vertical jigging both in open water or through th
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With itsifelike baitfish profile, the Berkley Gulp! Paddleshad offers plenty of visual attraction. Now add in the extreme scent dispersion of Gulp! attractant, and you have a bait that appeals to all species within a greatly expan
The Berkley Money Badger Crankbait doesn't care how you fish it. Whether casting for bass or trolling for walleye, the Berkley Money Badger lure attracts each! Compact and aggressive, the balsa-style Berkley Fishing hybrid baitfish-crayfish design is...
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The North Face Wander 2.0 Shorts for Men are ideal for your adventurousifestyle. Featuring FlashDry-XD™, these men's shorts wick moisture, dry quickly, and boast abrasion resistance to stand up to your explorations. A durable water-re
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Easy to rig and highly appealing to striper, bluefish, and tuna, the Offshore Angler™ XPS Tunny Candy is a must-have for your off-shore adventures. Fish it on a jighead, Texas rig, or wacky rig, the Tunny Candy plasticure produces a g
The Hawken AeroJig ZipZip Jigs is a handcrafted jig designed for steelhead fishing but versatile enough for crappie, trout, and panfish. Aerojig ZipZip plain jig head series utilizes customized Gamakatsu hooks built to withstand the rigors of steelhead...
The North Face's do-it-all Aconcagua 3 Jacket is back for another year with material updates and all-new insulation tech. Rather than a fully down-filled torso, The North Face blended recycled down with synthetic insulation to maximize warmth, weightlessness,...
The Northland Rumble Stick Crankbait is a deadly deep-diving stickbait that can reach walleye and other gamefish patrolling in the 30-foot depth range. The Rumble Stick holds oversized treble hooks and the heat compressed premium balsa wood is finished...
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The Bass Pro Shops Pro Baby Shad has a simple, proven design. Soft, plump body section with a single, pointed tail is a near perfect imitation of a shad fry...hesitant, dancing movements will pull in crappie and panfish for a quick meal and aittle
A Megabass Vision Oneten FX is labeled as a tour-ready model of the immensely popular Vision Oneten jerkbait and is deserved for its extra casting distance! The lip tucks into the body during the cast and opens when the slim lure hits the water. The Megabass...
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The ultra-appetizing NetBait BaitFuel HexTek™ Eko Shad serves up energetic movement with the slightest twitch, as well asifelike scent, flavor, and a baitfish-imitating profile for intense sensory attraction. Each HexTek Seri
A Rapala CrushCity The Mayor Swimbait was the perfect candidate elected to lead CrushCity for its skill in crushing big bass. The paddle tail swimmer's soft tail kicks at the slowest retrieve speeds and continues its subtle kicking action in the coldest...
The ATX Lure Company Wicked Shad lures are where quality meets durability, and less rigging means more catching! The ATX lure has three sizes varieties that allow you to fine-tune your shad jig presentation to the fish you target, and a pretty extensive...
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Find out just how terrific a toad bait can be. Packed with tourney-winning talents, Googan Baits Toad creates commotion with every crank thanks to a realistic molded frog body with flanged hard-thumping legs and mid-body ribs. Fish it weedless or try...
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Freedom Tackle Speed Freak Spinnerbaitikes to go fast…as fast as you can run it. When pushed to theimit, this spinnerbait keeps a stable down-cast head position that slices through the water with minimalift. The raised hook position in the
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Send the Big Bite Baits Suicide Shad Swimbait out on fish-catching missions and put the realistic details and swimming motion to work at the end of yourine. The tail tracks true at a variety of retrieve speeds and features a forked design
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There's nothing sneaky about the way these Bandit 200 Series Crankbaits catch fish! Banditures always run true right out of the box, and they have the ability to steal you a tournament win anytime. 200 Series Crankbaits scream for attentio
Action describes the Storm Largo Shad Soft Swimbait! Action is the thing that makes a great swimbait and the Largo Shad soft bait's paddle tail will shimmy and thump right out of the box and do so consistently even at slow retrieval speeds and free falls....
The YUM Dinger Soft Bait is a highly versatile soft plastic stick bait designed specifically for bass fishing. It has proven to be an effective lure when other options fail, making it suitable for a wide range of applications and techniques. Whether you're...
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When high activity is needed to draw strikes, this Zoom Super Speed Craw brings it big-time. Designed with extra-wide curly claws that gyrate wildly, moving water, and sending out vibrationsike crazy, the Super Speed Craw is great for pitchin' and