A Big Bite Baits Ring Triple Tip Grub is a solid crappie and panfish bait choice when you're after a bigger bite! This beefed-up version of the Triple Tip Grub, featuring a solid ringed body and larger rings, displaces more water and sends out more vibration...
The Megabass Vision Oneten Jr. Jerkbait, scaled-down in size from the original, improves upon the dynamic actions you know and love! Along with snack-sized irresistible darting action, retrieving the Oneten Jr. jerk slowly will generate a high pitch rolling...
The Berkley PowerBait Paddlin' PowerStinger features patent-pending Honey Comb technology that increases durability without sacrificing their boot tail swimming action. The Berkley Powerbait PowerStinger swimbaits imitate the look and motion that bass...
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It may not be pretty, but when a slot red or slob bluefish inhales your D.O.A. Bait Buster Trolling Lure, it's suddenly one of the the best-looking baits ever to come out of your tackle box. Despite its clunky look, the Bait Buster is a fish-catching...
The Berkley Money Badger Crankbait doesn't care how you fish it. Whether casting for bass or trolling for walleye, the Berkley Money Badger lure attracts each! Compact and aggressive, the balsa-style Berkley Fishing hybrid baitfish-crayfish design is...
The Rapala CrushCity Freeloader takes advantage of a free ride on any spinnerbait, vibrating jig, or scrounger. It's needle end supplies enticing tail-kicking action trailing along for the ride on any of these lures! The versatility of the Rapala Freeloader...
The Zoom Split Tail Trailer features a slender body with narrow twin tails for simulating the motion of live bait. This trailer is ideal for tough situations when you need a bulky meal to tempt fish. It serves as the perfect solution for catching fish...
Wake up and smell the coffee when you fish with the Strike King Caffeine Shad! Constructed using Strike King's exclusive blend of ingredients, these plastic jerkbaits are incredibly salty and soft so they attract fish to your area and don't let go when...
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An unbelievably realistic look--sea trout, redfish, snook, striper and tarpon will be all over these perfectly weighted hardbaits! Natural baitfish scale patterns, reflective holographic foil finishes, sonic rattles, 3-D fiery red eyes, exclusive MirrO...
Put a Berkley PowerBait MaxScent Tube on your hook if you want to become an absolute Smallmouth smasher! This is an upgrade over an already-proven bait! Berkeley's Maxscent material has an ultra-realistic texture that is perfect for your finesse presentations....
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Bassmaster Elite Series angler Brandon Palaniuk designed the X Zone Lures Pro Series Adrenaline Craw for maximum aggression and versatility. The floating claws lash out aggressively for unbeatable action and superior water disturbance when fished on a...
"What Our Gearhead® Experts Are Saying:""These shorts are a summer essential for active days. The sun protection is great for all-day outings, and the quick-dry fabric makes them perfect for water activities.""For days by the water or adventures in the...
The Zoom Winged Fluke combines a lifelike swimming motion with wing-like appendages that slow the fall, making it ideal for forward-facing sonar techniques. This design lets you fish it effectively in the middle of the water column as a hover-strolling...
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Our incredible Bass Pro Shops Tiny Speed Shad sports a paddle tail for continuous swimming action. Its ribbed body gives off extra vibrations to call in wary crappie. The Tiny Speed Shad is infused with salt and our 8Up scent attractant. Paddle tail...
The Megabass Great Hunting GH Bat-A-Fry Crankbait excels in aggressive sinking performance, even in strong currents, making it a must-have for trout anglers. Its tungsten-packed body ensures long casting distances and precise depth control, while the...
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The Gambler EZ Swimmer Swimbait is theittle brother to the Big EZ. Measuring 4-1/4ong, it has an excellent profile in the water. The segmented tail provides plenty of swimming action. Rig it on a belly-weighted hook or with a screw-in w
The Rapala CrushCity Mooch Minnow combines the subtle glide of a minnow-style bait with the versatility of a swimbait, making it a favorite for finesse anglers. Whether rigged on a jig head or drop shot, this bait's floating TPE material mimics small...
The ATX Lure Company Wicked Shad lures are where quality meets durability, and less rigging means more catching! The ATX lure has three sizes varieties that allow you to fine-tune your shad jig presentation to the fish you target, and a pretty extensive...
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Effective on nearly all game fish, the Point Wilson Candlefish Plug can be trolled with or without flashers. Spinning action imitates a wounded baitfish for fish-attracting motion. Fully rigged witheader, swivel and hook. Effective on nearly all
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Designed to provoke an immediate reaction, the Strike King Rage Swimmerooks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin,
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Crafted for premium casting performance andifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you'reooking for. This Berkley jighead features 3D eyes and high-defin
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When you're doing it right, but the bite's not happening, try this tweak. The Moonshineures Rotator Flasher gives you a quick, easy way to adjust your color presentation while trolling, and perhaps get an aggressive response from the trout and salm
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With their wide-gap, chemically sharpened, black nickel hook and durable finish, the Strike King Squadron Swimbait Jigheads are ideal for internal or external use on all hollow-body swimbaits, grubs and swimming tail baits. Wide-gap, chemically shar
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With its vivid coloration and patented hand-tied tail, the AeroJig Marabou Jig drives steelhead crazy. Whether fished in current or still water, the unceasing undulation of its marabou feathers keeps fish focused and poised to strike. In freshwater s
The fabric on the Around Town Shirt is a buttery soft cotton chambray, and the fit is comfortable enough for Sunday lounging or biking to the beach. This casual button-up can be tied at the front for a cropped look, if that’s your style, or worn as...