The Megabass Body Balance Jig Head is built with a low center of gravity to stabilize while holding that horizontal position of larger swimbaits, so they swim naturally and entice gamefish. The double worm keeper secures your bait, enabling longer casts....
Erie Dearie Original Spinners are walleye spinner baits great for drifting for almost any fish species. All Erie Dearie lures feature quality construction and use Mustad hooks. While dozens of imitations are on the market, they do not come close to the...
Berkley PowerBait Pro Twitchtail Minnows features a sleek profile with a thin tail that creates an irresistible swimming action to attract bass and walleye. These versatile soft baits are infused with PowerBait's exclusive scent and flavor - proven to...
The Walleye Nation Creations Willow Blade replacement spinner blades for walleye fishing come in a slew of colors in two length choices. Putting out more vibration than smooth-plated willow leaf spinner blades, the rounded hammered or dimpled finish blades...
The Ice Strong Laker Taker Lure stands out among lake trout trolling rigs for targeting fish near the bottom. Fully rigged with a size 2 Spin-N-Glo, a 50 lb. fluorocarbon leader, a size 1 VMC Vanadium hook, and super glow beads, this trolling rig delivers...
The ATX Lure Company Wicked Shad lures are where quality meets durability, and less rigging means more catching! The ATX lure has three sizes varieties that allow you to fine-tune your shad jig presentation to the fish you target, and a pretty extensive...
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Put science on your side with the Buzz Bomb® Jigging Spoon! With its unique sonic ability and erratic flashing action, this iconicure is proven to attract the most aggressive fish. Great for vertical jigging both in open water or through the ice
The Reaction Innovations Skinny Dipper lure is a weedless soft plastic swimbait injected with boatloads of salt for easy casting, even on the windiest days! The numerous color styles of the Reaction Innovations swimbait are up to the task of any water...
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The Berkley PowerBait Jerk Shad makes an already-deadly bass-catching technique even better. Sporting the classic profile andifelike action of the popular soft jerkbait, this bait features Berkley's proven PowerBait formula. Fish can't
Built with versatile style and functionality, the Aconcagua 3 Vest is a layering staple. A 50/50 blend of down and recycled polyester insulation in the body delivers efficient core heat, while a 100% polyester fill at the sides, underarms, and shoulders...
The X Zone Lures Hot Shot Minnow, co-designed with Elite Series Pro Brandon Palaniuk, is a versatile masterpiece perfect for anglers targeting bass, walleye, and a variety of other species. The soft plastic lures for bass excel in several techniques,...
Berkley PowerBait Pre-Rigged Atomic Tubes are ready-to-fish dynamos that are great for panfish - and trout go nuts over these little squiggly guys! Tie them under a float or direct cast them into a lake and let them sink. Then twitch the Atomic Tubes...
The Zoom Fat Albert Curly Tail is just the right size to provide enough movement in the water to attract fish far and near. This bait combines a segmented, short, soft body with a slender, ribbon-style tail that moves back and forth, offering a great...
The Booyah Flash Point Jerkbait flashes from the top of its head, giving anglers a distinct advantage when using forward-facing sonar and live-scoping techniques. The innovative bladed head design produces a highly visible flash with every twitch, making...
The Strike King Homing 3 in. Minnow Swimbait keeps you in the strike zone longer, attracting bass and other predators with its lifelike minnow profile and paddle tail action. This Strike King swimbait stands out on forward-facing sonar with flat sides...
Like the standard brass dumbbell eyes, these are our hand-painted version to add just a little bit of pop to your streamers. Good for fresh and saltwater applications.
The Seager Reagan Pearl Snap is one of our favorites for casual days around work or out on the town. The classic pearl snaps give us that authentic Western style, while the hard-wearing denim fabric ensures durability and a comfortable fit. Two buttoned...
Wapsi Sparkle Braid is a material consisting of several strands of mylar knitted into a cord-like ribbon. This ribbon material is the main ingredient for muddlers and many saltwater patterns in addition to several popular salmon/steelhead egg patterns....
Whether we are meandering or sprinting through the forest, we trust The North Face Wander Short 2. 0. Back and better than ever, the recycled synthetic fabric wicks moisture, dries quickly, and moves while we move, so we can properly trust the secure-fit...
"What Our Gearhead® Experts Are Saying:""The PFG Rambler Swim Short is perfect for sunny days on the water. The UPF 50 keeps my skin protected, and the quick-dry, stain-resistant fabric is ideal for fishing or beach days. The elastic waistband and mesh...
A traditional chambray shirt, the Seager Reagan Pearl Snap Shirt features a classic Western yoke and pearl snap buttons for a cowboy-style look.
A War Eagle Skirt Replacement brings your favorite old spinnerbaits back to life with several popular War Eagle custom skirt colors! You can dress any spinnerbait, buzzbait, or bladed jig in War Eagle replacement skirts. The versatile skirt colors have...
The Rapala DT Dives-To Crankbait features a tapered fuselage and thin tail that dives fast to strike zone depth and stays. Rapala DT Series crankbaits use only high-quality balsa wood in their construction. This consistently perfect wood combined with...
We wake up craving our daily miles thanks to the Saucony Ride 17 Running Shoe giving us the smoothest ride that puts us instantly into a flow. Revamped top to bottom, this iteration boosts airflow with a reengineered mesh upper and reinvigorates...
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Whether you're fishing natural bait or a soft plastic, rig it up with confidence on the Hookup®ures Inshore Premium Jighead. This Hookupures jighead features a corrosion-resistant construction that stands up to harsh environments and big fish!