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Fact: smallmouthove inlines. The Mepps® Bronze Slammer Spinner is the ultimate inline spinner for trophy bronzebacks. This tournament-gradeure specifically targets big smallmouth in big waters - placesikeake Erie, where huge fish can take
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One of the most exciting soft plastic baits out there, the Stanley Jigs Ribbit™ Frog produces heart-stopping moments on the water. Its patented-designegs and feet give theure a realistic kicking action when worked in stop-n-go fashion ac
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With their wide-gap, chemically sharpened, black nickel hook and durable finish, the Strike King Squadron Swimbait Jigheads are ideal for internal or external use on all hollow-body swimbaits, grubs and swimming tail baits. Wide
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The Gambler® EZ Swimmer Swimbait is theittle brother to the Big EZ. Measuring 4-1/4ong, it has an excellent profile in the water. The segmented tail provides plenty of swimming action. Rig it on a belly-weighted hook or with a screw-in weight
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Ultra-fine mylar fiber fills in subtle highlights while enhancing the effect of other flash materials. Maximum movement with a naturalook.
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Target free-roaming crappie better than ever fishing the innovative Bobby Garland®ive Roam'R soft bait. Precisely designed to optimize the effectiveness of forward-facing sonar technology, this realistic minnow imitation features a streamlined p
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Getting outfitted to go fishing is as easy as picking up the Flambeau® Big Mouth Tackle Box Kit. This ready-to-fish assortment gives you a tough, sturdy tackle box with plenty of storage space. Weather- and oil-resistant, this well-made box featur
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Tested and proven on Californiaunkers, the Yamamoto Baits Senko has become a mainstay for bass throughout the United States. The Senko is salt impregnated, has a healthy profile, castsike a bullet, and features a unique smooth-and-even horizon
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With its rippled sides and paddle tail, the Berkley PowerBait Ripple Shad sends a fish-attracting vibration through the water. Even better, the added surface area allows for better dispersion of that classic, fish-attracting PowerBait sc
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Put science on your side with the Buzz Bomb® Jigging Spoon! With its unique sonic ability and erratic flashing action, this iconicure is proven to attract the most aggressive fish. Great for vertical jigging both in open water or through the ice
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With its vivid coloration and patented hand-tied tail, the AeroJig Marabou Jig drives steelhead crazy. Whether fished in current or still water, the unceasing undulation of its marabou feathers keeps fish focused and poised to strike. In freshwate
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Introducing a patented honeycomb molding technology to the PowerBait®ineup, the Berkley® PowerBait PowerStinger Swimbait produces the perfect action to pair with bladed jigs. The dense head resists tears, while the honeycomb structure efficientl
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Cast it or troll it, the Berkley® Money Badger Crankbait excels at provoking strikes from bass and walleye with its wicked sounds and action. The Money Badger comes equipped with a tungsten weight transfer system (in the 3arger sizes) forong-d
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Engineered for strong returns using forward-facing sonar, the Strike King® Rigged Pinger Minnow targets bass in open water and near cover with a realistic profile andifelike scissoring tail. The Pinger Minnow signals easy prey with an irresistib
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The P-Line Twin Tail Squid is no ordinary soft-plastic squidure. Put it on a jighead or a trollingead, drop it into the water, and you'll see the difference. In addition to itsifelike head design and multiple flowing tentacles, it has a pair
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Beike Ike and go subtle for the strike with a Missile Jigs Ike's Mini Swim Jig. This swimming sibling of the popular Mini Flip Jig has a compact design with a similar fine-cut skirt. Banana-shaped head with realistic-looking gill plates produces
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Engineered for strong returns using forward-facing sonar, the Strike King® Rigged Pinger Minnow targets bass in open water and near cover with a realistic profile andifelike scissoring tail. The Pinger Minnow signals easy prey with an irresistib
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The Mister Twister® Sassy Shad replicates the one baitfish that most freshwater and saltwater game fish seek as a food source. Sassy Shad will out produce any other shad-typeure out there, thanks to its classic tail design, supple body, and natu
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Designed to provoke an immediate reaction, the Strike King® Rage Swimmerooks great out of the water, and even better below the surface. Its sleek nose cone and softly ribbed body closely replicate the contours found in nature, and its thin, panc
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Don'tet dirty water spoil your day's fishing. Berkley® Clickin' Frittside™ Crankbait boasts several ways to trick a bass, producing a clicking sound from the single ceramic ball for predators to track withocator-beacon precision in the dirties
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Unleash the Mustad® Addicted Tailout Twitcher Jig on unsuspecting salmon, steelhead, and trout to kick start a feeding frenzy. Mustad partnered with the Addicted Fishing team to create this potent, bite-sized morsel featuring UV fibers, and a 3282
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Need a tail-kicking trailer for your spinnerbait, vibrating jig, or scrounger? You'll get a true bite magnet in the Rapala® CrushCity™ Customs Freeloader®. This soft-plastic bait delivers an irresistible action to tempt game fish. You can rig it a
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When high activity is needed to draw strikes, this Zoom Super Speed Craw brings it big-time. Designed with extra-wide curly claws that gyrate wildly, moving water, and sending out vibrationsike crazy, the Super Speed Craw is great for pitc
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
Hareline Ice Dub Shimmer Fringe features fused fiber ends making it extremely easy to use for winging and fly bodies. Simply trim a piece off, tie in, add eyes if you'd like, add some epoxy and you are ready to fish.