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Don't let dirty water spoil your day's fishing. Berkley Clickin' Frittside Crankbait boasts several ways to trick a bass, producing a clicking sound from the single ceramic ball for predators to track with locator-beacon precision in the dirtiest water....
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Introducing a patented honeycomb molding technology to the PowerBait lineup, the Berkley PowerBait PowerStinger Swimbait produces the perfect action to pair with bladed jigs. The dense head resists tears, while the honeycomb structure efficiently transfers...
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There are soft baits and then there are Zoom baits. Tournament fishermen know the difference! This Zoom bait swimming trailer is designed with durable twin tails to seductively entice fish on the retrieve. Great trailers for jigs. Rippling t
The Rapala CrushCity Mooch Minnow combines the subtle glide of a minnow-style bait with the versatility of a swimbait, making it a favorite for finesse anglers. Whether rigged on a jig head or drop shot, this bait's floating TPE material mimics small...
Built for explosive topwater strikes, the Yo-Zuri 3D Inshore Popper is a back bay-style pencil popper designed for inshore predators. Its flat bottom and balanced posture deliver an effortless walk-the-dog action, while the cupped mouth spits water to...
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The Bass Pro Shops Pro Baby Shad has a simple, proven design. Soft, plump body section with a single, pointed tail is a near perfect imitation of a shad fry...hesitant, dancing movements will pull in crappie and panfish for a quick meal and aittle
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Unleash the power of our versatile Offshore Angler Swirl Tail Grub and enjoy a full day of catching. Designed with a durable ribbed body and an enticing swirl tail that never stops moving, this dynamic swimmer has what it takes to draw strikes from stripers,...
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An impressive resume of more than $1 million in prize money and a Bassmaster Classic victory instantly qualify the Bomber Fat Free Shad Crankbait as the deep-diving candidate you've been searching for. The first crankbait to revolutionize th
Fishing a Mustad Addicted Walleye Death Spinner Jig using vertical or horizontal presentations creates a flash and bubble trail in the water. The unique Addicted fishing jig displays a shad-style head and sports a propeller spinner on the shank, providing...
The X Zone Pro Series Swammer Swimbait is designed with a ribbed body and curved sides that generate a dynamic swimming action in the water, closely mimicking the movement of real fish. The standout feature of this bait is its three-dimensional paddle...
The Berkley Gulp! Saltwater Shrimp offers saltwater anglers a reliable alternative to live bait, effectively attracting redfish, speckled trout, flounder, and snook. Infused with Berkley's proprietary Gulp! scent dispersion technology, this soft plastic...
The Eagle Claw Lazer Sharp Pro-V Jig Head is versatile for Ned-style rigging and other fishing applications! Eagle Claw outfits the LNJ Pro-V Finesse Jig Head with mushroom-style lead heads, and Lazer Sharp American-made needlepoint hooks penetrate thoroughly....
The Painted Dumbbell Eyes add action, weight and looks to a fly. These dumbbell eyes feature black painted pupils for an added life like look. Dumbbell eyes were made famous by the popular Clouser Minnow but have become a mainstay on many flies, including...
A Reef Runner Ripshad 44 Mag Crankbait is one of a kind! Do you want to get deep? The Reef Runner 44 Mag is one of the deepest diving in its class, trolled to depths of up to 30 feet. Or, if you prefer throwing Mag 44 lures, they cast and retrieve to...
Built for explosive topwater strikes, the Yo-Zuri 3D Inshore Popper is a back bay-style pencil popper designed for inshore predators. Its flat bottom and balanced posture deliver an effortless walk-the-dog action, while the cupped mouth spits water to...
No contest ring. No gimmicks. No compromising. It?s just pure, raw, balls-to-the-wall, don?t tell your mother, most powerful, non-nuclear duck calling machine on the planet. Modeled after the super nasty Short Barrel but with a much more aggressive calling...
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Keitech FAT Swing Impact Swimbait maintains a realistic swimming motion at any retrieve speed opening a world of strike-producing possibilities. A revolutionary 2-tone injection process mixes different types of salted plastics to achieve superior balance...
The X Zone Lures Pro Series Adrenaline Craw stands out with its high-definition claws and intricately detailed body, closely resembling the natural appearance and movement of a live crawfish. When stationary, its claws float upwards, mimicking a defensive...
The Zoom Winged Fluke combines a lifelike swimming motion with wing-like appendages that slow the fall, making it ideal for forward-facing sonar techniques. This design lets you fish it effectively in the middle of the water column as a hover-strolling...
A Yo-Zuri 3DR-X Jerkbait Minnow supplies the quick, darting action and lightning show you want for shallow waters to drive the bass into a feeding frenzy! Yo-Zuri's internationally patented 3D prism scale finishes activate brilliantly and convincingly,...
The Hawken Trout Trap Stinger Jig is a unique and unmatched tube jig for trout that is often imitated but never duplicated. What makes the 1/32-ounce Trout Trap and Crappie Trap Stingers stand out from their competitors are the custom-scented tails and...
The 1Standard Fishing Dock Shooter Jig Head features a 60-degree line tie that facilitates smooth passage through cover, making it ideal for shooting under docks and low-hanging structures. Its oversized 3D eye enhances realism, while the screw keeper...
The Bobby Garland Baby Shad is a perfect bait if you're targeting crappies, and the full-color profile of Baby Shads is very popular with pro anglers using Bobby Garland crappie baits. Known as a great all-around fishing lure, they are also incredibly...
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Whether you're fishing natural bait or a soft plastic, rig it up with confidence on the Hookupures Inshore Premium Jighead. This Hookupures jighead features a corrosion-resistant construction that stands up to harsh environments and big
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