The Megabass S-Crank is designed with a square bill to provide a hard-hitting wobble action to zone in on your target without any issues. This action will draw in unsuspecting predators to trigger them to take the bite. The S-Crank covers a wider area...
The Keitech Swing Bait is a modern take on a legendary swimbait that has captivated anglers of Japan's clear highland lakes. This bait, known for its subtle vibrations, features a tapered body, thin tail, and small paddle that create an unparalleled lifelike...
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Preferred by fisherman and fish alike, the proven Berkley PowerBait Minnows offer a slender, baitfish profile with a split tail design to create a subtle yet very appealing action great for finesse presentations. Ideal for jig trailers, spinner rigs,...
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If you've never dropshotted a jerkbait, now's the time. The Strike King 3X Baby Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Smaller than a standard jerkbait, the 3X Baby Z-Too...
The Yo-Zuri 3DB Jerkbait 110 features an irresistible shape that will have the predators striking! This lure is designed to be a suspended lure; the flat sides make it perfect for a stop and go retrieve style. The lure is designed with a 'head down' weight...
A thin pearl braid with a dyed core giving a dual color depth that will add that little extra to any fresh or saltwater patterns.
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When the bite gets tough, go with the Z-Man Freshwater Scented Jerk ShadZ, an instant classic inspired by Jeff "Gussy" Gustafson's win at the 2023 Bassmaster Classic. The subtle size catches the keen eye of selective bass, walleye, redfish, and other...
Wake up and smell the coffee when you fish with the Strike King Caffeine Shad! Constructed using Strike King's exclusive blend of ingredients, these plastic jerkbaits are incredibly salty and soft so they attract fish to your area and don't let go when...
Hawken AeroJig Jig Heads feature tough Gamakatsu hooks with powder painted heads. Some colors utilize UV and fluorescent dyes and pigments. These jigs will stand up to the hardships of fishing for any species of fish.Customized Gamakatsu hooks with 4X...
Black Pearl Acrylic. Built in back pressure. Comes equipped with our very own individually milled (not molded) custom delrin guts! Produces all ranges of Speck sounds from the nastiest murmur to the loudest ear piercing yodel.
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A coastal favorite, in a water-covering Long Cast version, the Yo-Zuri Hydro Minnow LC has an advanced Weight Transfer System that delivers laser casts far out toward the horizon, even against a stiff headwind. This saltwater lure is also been fitted...
The Z-Man Guppy Grubz is a 2-inch soft plastic grub crafted for anglers targeting crappie, panfish, trout, and more. Featuring a universal curly tail and a realistic minnow-shaped body, this lure delivers an enticing baitfish action in the water. Constructed...
The Buckeye Lures Scope Head 3-pack gives you a few jig heads for swimbaits to exploit your forward-facing sonar advantage on bass. Buckeye Lures relied upon Elite Series pro Jacob Powroznik to design the perfect swimbait jig heads that can be used to...
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A perennial favorite with fly tyers, Hareline Dubbin Ice Dub is one versatile fly tying material that sparles beautifully underwater. Use on dry flies or nymphs. Carefully selected assortment of colors; A perennial fa
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With its lifelike baitfish profile, the Berkley Gulp! Paddleshad offers plenty of visual attraction. Now add in the extreme scent dispersion of Gulp! attractant, and you have a bait that appeals to all species within a greatly expanded strike zone. Whether...
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A proven fish catcher using a variety of methods, Kalin's Lunker Grubs work magic with retrieves ranging from syrupy slow to frisky fast. Specially formulated plastic remains super soft and durable in cold water temperatures. Proven effective using...
Kalin's Mini Jerk Minnow (3' 10 pack) provides a swift and lifelike action that mimics the swimming motion of smaller-size common baitfish that are attractive prey for multiple species of fish. The split-tail Mini Jerk Minnow 3' baitfish profile is available...
The Zoom Super Fluke Jr. is the perfect addition to your tackle box when the regular-sized Super Fluke is too big for matching local baitfish. When rigged weightless, the 4 inches long Zoom Fluke Jr. retrieves across the surface, skittering like a wounded...
The Buckeye Lures Freestyle Jighead gives your swimbait natural, lifelike movement, increasing your chances of hooking more bass in a variety of conditions. Designed by pro angler Brent Ehrler, this jig head features a free-swinging screw lock that allows...
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Googan Baits Lunker Logs are soft plastic baits that deliver a subtle, shimmy action to attract the big fish. These worms feature brilliant colors with distinct lateral lines and a ribbed texture. They have a super salty taste and alluring slaunch sauce...
The Mr. Crappie Sugar Glider 1.5' has a shad pole style body, which is Mr. Crappie's signature design. However, what makes these crappie soft plastic baits unique are their wings. These wings allow the crappie plastic baits to flutter and glide underwater,...
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Preferred by fisherman and fish alike, the proven Berkley PowerBait Minnows offer a slender, baitfish profile with a split tail design to create a subtle yet very appealing action great for finesse presentations. Ideal for jig trailers, spinner rigs,...
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The slow-sinking Greenfish Tackle DOT Minnow gives gamefish ample opportunities to strike with tantalizing action on a horizontal fall. You'll find this slash-style bait to be wicked effective when targeting fish using a forward-facing sonar. For maximum...
Berkley PowerBait Atomic Tubes, available in 1.5 in. and the Micro 1.25 in. lengths, are little squiggly dynamos that fish go nuts over trout, crappie, and panfish all lose it over Berkley Atomic Tubes! A slow twitch retrieves and activates the subtle,...
