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The Berkley SquareBull Crankbait helps you catch more fish, more often. Designed by David Fritts and the Berkley Pro Team, this premiumong-casting crankbait delivers an irresistible hunting action, with maximum flash and tail wag. Designed
The Rapala CrushCity Hedgehog redefines soft plastic creature baits for bass with its compact 4-inch design and intricate details. Equipped with primary curl tail appendages, this bait flutters even at slow speeds, while forward-facing legs add subtle...
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Theifelike wiggle of Ron Zures Replacement Tails coaxes any fish that can fit one in their mouth into biting. But sight isn't the only factor that will trigger fish. Each of the Ron Z tails are infused with natural fish oil for an unmis
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An evolutionary upgrade to the respected PopX, the Megabass PopMax is based on a hand-carved original by Yuki Ito. The PopMax features aarger body and a redesigned gill system. While it shares the PopX's gill openings, which allow water to pass thr
BnR Tackle Soft Beads mimic the eggs that salmon, steelhead, and trout devour! The fish-catching BnR Beads are soft, pliable, and neutrally buoyant. The texture and feel are more like the eggs these anadromous fish see in the water and more closely match...
Hawken AeroJig Jig Heads feature tough Gamakatsu hooks with powder painted heads. Some colors utilize UV and fluorescent dyes and pigments. These jigs will stand up to the hardships of fishing for any species of fish. Customized Gamakatsu hooks with...
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Paired with your favorite minnowure, the YUM Forward Facing Sonar Jighead excels at fooling suspended bass. The standard ball head with a verticaline tie gives your bait ainear presentation, while the #1 sickle hook increases your hook
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Drawing on the crawler-harness expertise of top walleye pro Korey Sprengle, the Berkley Gulp! SR Crawler takes a proven walleye-catching technique to a whole newevel. This realistic nightcrawler soft bait offers the perfect blend
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A versatile spoon that performs in a wide range of situations, the Dick Nite Spoon is a great choice for everything from casting and trolling to ice fishing and stream fishing. This spoon's unique action and color patterns attract a wide var
"What Our Gearhead® Experts Are Saying: ""This coverall is the perfect mix of function and style. The stretch cotton fabric keeps me comfortable whether I’m working on projects or just running errands. The adjustable waist gives it a great fit, and...
When it seems like nothing is working, that's when you need to break out the Berkley Flicker Minnow. With insight from some of the top professional anglers, the Flicker Minnow features a tournament-proven design that dives deep quickly. This crankbait...
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The JYG PRO FISHING SWYM Paddle Tail is injection molded for consistency and durability. A hook cavity makes this paddle-tail jig a breeze to rig, plus it won't get damaged while rigging. The triangular body and paddle tail team up to provide aifel
The Kalin's Sizmic Jerk Minnow is the master of imitation, featuring lifelike actions and movement with an accurate baitfish profile. Attractive to any hungry fish looking for prey, this easy-to-use and versatile bait can be used in almost any fishing...
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Our Bass Pro Shops XPS Turbo Spoon offers the perfect profile for both casting and vertical jigging, with its compact lead body and broad-shouldered design. It falls quickly, yet flutters erratically as it descends, causing its 3D-scaled finish to constantly...
Add a Bandit 200 Series Crankbait to your tackle box, and hands down, you'll have an all-time classic fishing lure. The diving lip ensures the Bandit 200 Series dives four-to-eight feet deep. The 2' Bandit Lures 200 Series Crankbait is a top-performing...
"What Our Gearhead® Experts Are Saying:""The Freezer Polo is my go-to for hot days when staying cool is key. The Omni-Freeze fabric feels like magic, keeping me comfortable even when temps climb. Whether I’m hitting the golf course, exploring trails,...
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When the bite gets tough, go with the Z-Man Freshwater Scented Jerk ShadZ, an instant classic inspired by Jeff "Gussy" Gustafson's win at the 2023 Bassmaster Classic. The subtle size catches the keen eye of selective bass, walleye, redfish, and other...
Black Pearl Acrylic. Built in back pressure. Comes equipped with our very own individually milled (not molded) custom delrin guts! Produces all ranges of Speck sounds from the nastiest murmur to the loudest ear piercing yodel.
The Vexan Rattlin' Wasp Crankbait grabs attention with an aggressive side-to-side action and a loud internal rattle that mimics the sound of a distressed baitfish moving through the water column. Ideal for casting or trolling, the Rattlin' Wasp performs...
The Bobby Garland Stroll'R features a durable yet soft body with a curly tail, perfect for slow trolling. The curled tail creates a fast action and vibration to better attract fish whether you are trolling or casting. These baits are incredibly versatile...
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Rig up a Cabela's Hoochie Squid when trolling for salmon orake trout. Our premium vinyl squids have pulsing, undulating tentacles that bring smashing strikes, especially when run behind aively dodger or flasher. Made of tough, supple vin
"What Our Gearhead® Experts Are Saying: ""The Portola Pants are my go-to for road trips and outdoor adventures. The stretch cotton canvas keeps them comfortable for long drives, while the adjustable leg opening lets me dial in the fit. I love that they...
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Go vertical for big cod, pollock, sea bass, even halibut with the Savage Gear Sand Eel. Representing every saltwater predator's favorite prey, this jighead and tail fit together seamlessly for outstanding realism. But it's the lively, incredibly lifelike...
VMC Neon Moon Eye Jigs provide the ultimate in jigging control. The aspirin-shaped head design gives you more control compared to the competition. These jigs are built upon a super sharp VMC premium high-carbon steel hook that will quickly pierce the...
The Hawken Woolly Bugger Jig is a versatile jig that can be used for salmon, steelhead, trout, and bass. This jig utilizes an irresistible combination of a buggy body and marabou feathers to greater entice your prey. The extra-sharp and super-strong hook...