The Rapala CrushCity Mooch Minnow combines the subtle glide of a minnow-style bait with the versatility of a swimbait, making it a favorite for finesse anglers. Whether rigged on a jig head or drop shot, this bait's floating TPE material mimics small...
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The Bondy Bait Originalure was developed to jig for muskie in deep water, but it works on a number ofarge predators using a variety of presentations. Boasting the weight toet you feel the bottom, even in windy conditions, this muskie jig won't
When fish key in on surface action, the Yo-Zuri 3D Inshore Topknock Pencil delivers easy walk-the-dog action and a loud one-knock rattle. Unlike traditional pencil popper lures, it sits flat on the water rather than tail-down, making working with different...
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Add both bulk and pizzazz to your spinnerbait or bladed jig with the Zoom Split Tail Trailer. Its solid body helps slow the fall, while the supple twin tentacles add undulating movement that encourages bass to inhale with gusto. That healthy dollop o
From hiking or jogging to just lounging around the house, The North Face Wander Jogger 2. 0 is one of our favorites to throw on for active pursuits or lazy days alike. Featuring a stretchy recycled polyester fabric, the Wander Jogger 2. 0 is super comfortable...
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
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Target free-roaming crappie better than ever fishing the innovative Bobby Garlandive Roam'R soft bait. Precisely designed to optimize the effectiveness of forward-facing sonar technology, this realistic minnow imitation features a streamli
Target pressured fish with the Storm Surge Minnow Soft Bait, a lifelike baitfish imitation with a tight, subtle swim that works in both clear and stained water. The dorsal fin doubles as a weed guard, helping the bait slip through grass or brush without...
The Bobby Garland Live Roam'R soft-plastic crappie bait is a sleek and streamlined 1.75-inch realistic minnow imitation that moves effortlessly through the water. The Live Roam'R crappie bait's size and profile is designed to specifically target 'roaming'...
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Darting,unging, writhing, and extremely vulnerable. That's what aiveTarget Flutter Shad Spoonooksike to an opportunistic game fish. Unlike any other freshwater jigging spoon, it features unique Inner-Core construction that produces s
The Big Bite Baits Lindner Panfish Special Jig is a collaboration between Big Bite and fishing industry innovator Al Lindner and the Angling Edge team. The Lindner Panfish Jig is a redesign of an old shape, featuring a lead head, soft plastic body, and...
A Rapala CrushCity The Mayor Swimbait was the perfect candidate elected to lead CrushCity for its skill in crushing big bass. The paddle tail swimmer's soft tail kicks at the slowest retrieve speeds and continues its subtle kicking action in the coldest...
When fish key in on surface action, the Yo-Zuri 3D Inshore Topknock Pencil delivers easy walk-the-dog action and a loud one-knock rattle. Unlike traditional pencil popper lures, it sits flat on the water rather than tail-down, making working with different...
From the gym to the trail, we spend nearly all our workouts in The North Face 2. 0 Action Shorts. Featuring a lightweight and breathable recycled nylon fabric with integrated FlashDry XD technology to move moisture away from our body, the 2. 0 Action...
The Beast Coast Slowflow Swimbait is a soft plastic shad swimbait to attract even the most stubborn bass in cold waters or challenging conditions. This slow crawling finesse swimbait is perfect for fishing at extremely slow speeds with a kick and cadence...
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Add a dynamic touch to your hand-tied flies using Perfect Hatch Body Fly Pearl. The flat pearlescent film exhibits exceptional strength reinforced by a double support of nylon monofilament. You'll find it a great addition to nymph and emerge
The Zoom Swimming Super Fluke Jr. is the perfect baitfish imitator for catching a wide range of fish. Cherished by anglers across the globe, you can fish this soft bait with the traditional swoop and glide motion, or wind it steadily to feel it pulse...
Addicted Fishing Soft Beads, manufactured by Mad River Manufacturing, give salmon and steelhead anglers a lifelike presentation that holds up to repeated casts and hard strikes. Made from durable soft plastic, these beads mimic the natural look and feel...
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The North Face Wander 2.0 Shorts are ideal for your adventurousifestyle. Featuring FlashDry-XD™, these shorts wick moisture, dry quickly, and boast abrasion resistance to stand up to your explorations. A durable water-repellent (DWR)
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Crafted for premium casting performance andifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you'reooking for. This Berkley jighead features 3D eyes and high-defin
"What Our Gearhead® Experts Are Saying:""I wear the Lightweight Flannel year-round—it’s soft, airy, and looks sharp without feeling stuffy. The viscose blend gives it a breezy drape that layers effortlessly, and it’s perfect for everything from...
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The Hot Spot Apex Salmon Killer doesn't promise you a world record, but it might tip the odds in your favor if one swims near your boat. This unique spoon has proven itself many times over, becoming the top-selling ocean salmon spoon on the
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Unleash the power of our versatile Offshore Angler™ Swirl Tail™ Grub and enjoy a full day of catching. Designed with a durable ribbed body and an enticing swirl tail that never stops moving, this dynamic swimmer has what it takes to draw st
What Our Gearhead® Experts Are Saying:“These shorts are a solid option for long days outside. The FlashDry-XD fabric is breathable and tough, and the 9-inch inseam gives me great coverage for rough terrain. I love the secure zip pockets and the fact...
The Hawken Trout Trap Stinger Jig is a unique and unmatched tube jig for trout that is often imitated but never duplicated. What makes the 1/32-ounce Trout Trap and Crappie Trap Stingers stand out from their competitors are the custom-scented tails and...