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Image of Tsunami Split Tail Minnow - 1/2 oz. - Pearl Spot
 

Tsunami Split Tail Minnow - 1/2 oz. - Pearl Spot

Perfectly balanced and weighted to swim, dart, and jig, the Tsunami Split Tail Minnow perfectly mimics what most predator game fish are alwaysooking for – a free and easy meal. Its slim, flashy, andifelike appearance grabs even more


 
Image of Storm Arashi Cover Pop - 1/2 oz - Ghost Pearl Shad
 

Storm Arashi Cover Pop - 1/2 oz - Ghost Pearl Shad

From the first cast, you'll notice that the Storm Arashi Cover Pop topwater bait is different. It's definitely a surface chugger, but the combination of its aerodynamic body and weighted tail send it flying further downrange, only to quietlyand tai


 
Image of Lucky Craft Pointer Jerkbait | French Pearl OB; 100
 

Lucky Craft Pointer Jerkbait | French Pearl OB; 100

The Lucky Craft Pointer Jerkbait features a revolutionary design that utilizes special brass weights, giving it a very low center of gravity. The low center balance point causes the jerkbait to wobble and vibrate when pausing the retrieve. Short twitches...


 
Image of X Zone Lures Hot Shot Minnow | Chartreuse Pearl; 3 1/4 in.
 

X Zone Lures Hot Shot Minnow | Chartreuse Pearl; 3 1/4 in.

The X Zone Lures Hot Shot Minnow, co-designed with Elite Series Pro Brandon Palaniuk, is a versatile masterpiece perfect for anglers targeting bass, walleye, and a variety of other species. The soft plastic lures for bass excel in several techniques,...


 
Image of Berkley Gulp! Alive! Shrimp - 3'' - Pearl White
 

Berkley Gulp! Alive! Shrimp - 3'' - Pearl White

Looks ALIVE, tastes ALIVE, feels ALIVE – because your bait actuallyives in a natural, super-charged solution! It's softbait in a bait bucket! Because these super-realistic biodegradable Berkley Gulp! Alive! Shrimp actually


 
Image of Hog Farmer Baits Spunk Shad | Chartreuse Pearl; 3 1/2 in.
 

Hog Farmer Baits Spunk Shad | Chartreuse Pearl; 3 1/2 in.

Hog Farmer Baits Spunk Shad shimmies and shakes with a signature spunky action, and the taste of the soft anise-infused plastic bait keeps trophy fish grabbing onto their bites. The Hog Farmer Bait Company's Spunk Shad pintail swimbait floats and makes...


 
Image of Pro-Troll ProChip Fin Flasher | Blue Wave Pearl UV; 4 in.
 

Pro-Troll ProChip Fin Flasher | Blue Wave Pearl UV; 4 in.

The Pro-Troll ProChip Fin Flasher offers a revolutionary spin and kick design combined with electronic EChip technology! The EChip consists of a small stainless steel tube with a stainless ball inside. At one end of the tube, there is a special ceramic...


 
Image of Berkley Fusion19 Hybrid Jighead - Pearl White - 1/0 - 1/8 oz.
 

Berkley Fusion19 Hybrid Jighead - Pearl White - 1/0 - 1/8 oz.

Crafted for premium casting performance andifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you'reooking for. This Berkley jighead features 3D eyes and high-defin


 
Image of The North Face ThermoBall Jacket - Men's Smoked Pearl, S
 

The North Face ThermoBall Jacket - Men's Smoked Pearl, S

"What Our Gearhead® Experts Are Saying:""This is the layer I grab when I want something light, warm, and low-maintenance. THERMOBALL™ insulation keeps me warm even if it’s damp out, and it packs into its own pocket for easy stashing. I’ve used...


 
Image of Berkley Gulp! Minnow Grubs | Pearl White ; 3 in.
 

Berkley Gulp! Minnow Grubs | Pearl White ; 3 in.

Berkley Gulp! Minnow Grubs are flickering, fluttering, frenzy inducing morsels that tantalize any fish. These Gulp! Minnow Grubs are tasty treats on jigs, drop shots, and live bait rigs. Through technology exclusive to Berkley, Gulp! releases scent 400Xmore...


 
Image of Strike King Squadron Swimbait Jigheads - 1/2 oz. - Pearl
 

Strike King Squadron Swimbait Jigheads - 1/2 oz. - Pearl

With their wide-gap, chemically sharpened, black nickel hook and durable finish, the Strike King Squadron Swimbait Jigheads are ideal for internal or external use on all hollow-body swimbaits, grubs and swimming tail baits. Wide-gap, chemically shar


 
Image of Le Bent Midweight Bottom - Women's Pearl Snow Gum, S
 

Le Bent Midweight Bottom - Women's Pearl Snow Gum, S

"What Our Gearhead® Experts Are Saying:""These are the bottoms I reach for when I know I’ll be out in the cold all day. They’re warm, soft, and don’t hold onto odor, even after a long tour. Plus, the stretch keeps them from ever feeling restrictive...


 
Image of Yo-Zuri 3DB 110 Deep Jerkbait | Ghost Pearl Shad; 4 3/8 in.
 

Yo-Zuri 3DB 110 Deep Jerkbait | Ghost Pearl Shad; 4 3/8 in.

When targeting smallmouth and largemouth in clear water or pressured conditions, the Yo-Zuri 3DB 110 Deep Jerkbait produces aggressive reaction strikes with its suspending action and flash-heavy profile. This 4 3/8 in., 9/16 oz. bait dives 3-5 ft. and...


 
Image of Livingston Lures JerkMaster 121D - Blue Pearl
 

Livingston Lures JerkMaster 121D - Blue Pearl

Retrieving theivingstonures JerkMaster 121D through the water isike ringing a dinner bell for monster bass. Designed by professional angler Hank Cherry, this slow-sinking jerkbait uses EBS Technology™ that mimics the sound of flee


 
Image of Big Nic Fishing Big Jets - 6-3/4'' - Chrome Head-Pearl Mylar
 

Big Nic Fishing Big Jets - 6-3/4'' - Chrome Head-Pearl Mylar

The Big Nic Fishing Big Jets are dynamite on blackfin tuna, wahoo, and other offshore species. The double-skirted design produces tons of tantalizing action that pairs with the bubble traileft by the jet heads to facilitate powerful attack


 
Image of The North Face Hydrenalite Down Jacket - Men's Smoked Pearl, L
 

The North Face Hydrenalite Down Jacket - Men's Smoked Pearl, L

"What Our Gearhead® Experts Are Saying: ""This jacket punches above its weight. The recycled down has great loft, it blocks wind surprisingly well, and the recycled nylon shell feels tough without being heavy. It’s perfect for everyday winter use—warm,...


 
Image of Bass Pro Shops XPS Tungsten Minnow Jighead - Pearl - 1/2 oz.
 

Bass Pro Shops XPS Tungsten Minnow Jighead - Pearl - 1/2 oz.

With its realistic minnow-shaped head, our Bass Pro Shops XPS Tungsten Minnow Jighead gives you the advantage for use with forward-facing sonar, as well as traditional finesse jigging styles. Its compact, extremely dense tungsten he


 
Image of Berkley Stunna 112 Series Jerkbait | French Pearl OB; 6 - 10 ft.
 

Berkley Stunna 112 Series Jerkbait | French Pearl OB; 6 - 10 ft.

The Berkley Stunna 112 Series Jerkbait comes to you from Bassmaster Classic Champion Hank Cherry's winning modifications to a jerkbait and Berkley's design expertise to drive the bass to strike! The Stunna balances an optimized center of gravity through...


 
Image of "Lunkerhunt Hive Micro Relic - 1-1/2"" - Pearl White"
 

"Lunkerhunt Hive Micro Relic - 1-1/2"" - Pearl White"

Get ready for some rod-bending action with theunkerhunt Hive Micro Relic! Ultra Durable Soft Plastic (UDSP) construction is more than a match for any predator, yet it remains super soft, stretchable, and buoyant for an enticingly real pres


 
Image of Columbia PFG Rambler 6in Swim Short - Men's Lavender Pearl, L
 

Columbia PFG Rambler 6in Swim Short - Men's Lavender Pearl, L

"What Our Gearhead® Experts Are Saying:""The PFG Rambler Swim Short is perfect for sunny days on the water. The UPF 50 keeps my skin protected, and the quick-dry, stain-resistant fabric is ideal for fishing or beach days. The elastic waistband and mesh...


 
Image of Columbia Bugaboo III Pants for Kids - Lavender Pearl - M
 

Columbia Bugaboo III Pants for Kids - Lavender Pearl - M

Columbia Bugaboo™ III Pants for Kids combine warmth, durability, andasting quality. These Columbia kids' pants have exclusive Omni-Tech™ waterproof/windproof/breathable protection, acclaimed Omni-Heat™ thermal-reflectivein


 
Image of Berkley Flicker Minnow | Slick Pearl Silver; 3 in.
 

Berkley Flicker Minnow | Slick Pearl Silver; 3 in.

When it seems like nothing is working, that's when you need to break out the Berkley Flicker Minnow. With insight from some of the top professional anglers, the Flicker Minnow features a tournament-proven design that dives deep quickly. This crankbait...


 
Image of Charlie Brewer's Crappie Slider Grubs | Pearl; 1 in.
 

Charlie Brewer's Crappie Slider Grubs | Pearl; 1 in.

Charlie Brewer's Crappie Slider Grubs are proven to catch crappie, panfish, bass, and more. These grubs feature soft, colorful bodies and an enticing slow falling, vibratail action, irresistible to fish. Charlie Brewer's Crappie Slider Grubs are great...


 
Image of Bandit 200 Series Crankbait | Pearl Chartreuse Back; 2 in.
 

Bandit 200 Series Crankbait | Pearl Chartreuse Back; 2 in.

Add a Bandit 200 Series Crankbait to your tackle box, and hands down, you'll have an all-time classic fishing lure. The diving lip ensures the Bandit 200 Series dives four-to-eight feet deep. The 2' Bandit Lures 200 Series Crankbait is a top-performing...


 
Image of Yo-Zuri Inshore Twitchbait | Pearl Bronze Shiner; 5 1/4 in.
 

Yo-Zuri Inshore Twitchbait | Pearl Bronze Shiner; 5 1/4 in.

Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...





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