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Perfect for virtually any game fish, the Al Gag'sures Whip-It Fish has the performance,ook, and durability you crave for more successful angling. Its eye-catching design attracts hungry fish, and its movement makes this fishure irresistible. Co
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The perfect inshore body, deadly on all coasts. The Z-Man Scented Curly TailZ features a juicy pot-bellied baitfish profile with a thin, highly active curly tail; infused with 100% natural Pro Cure baitfish scent, it's more than any fluke,
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Catch big stripers with the Tsunami Flutter Spoon. Featuring tons of flash and action, this fishing spoon is rigged with premium components like stainless steel rings and a SaltX treble hook. The machine-cut edges ensure it deliver the perfect dying-baitfish...
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
A Keitech Paddlin' Beaver is a genuinely suggestive soft bait. If Keitech's goal for the Paddlin' Beaver is versatility, they aced it in spades. The key feature is its thick ribbed paddle tail. It's wide, heavy, and flutters during the free fall, while...
Big inshore predators hunt by sight and reaction, and the Yo-Zuri Inshore Twitchbait triggers both. Its slow-sinking, lipless design creates an erratic darting motion that mimics an injured baitfish, drawing aggressive strikes from striped bass, snook,...
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Engineered by a team of biochemists, Bio Bait Brawny Craw represents a game-changing evolution in soft plastics, balancing elite fishing performance with environmental responsibility. Bio Bait features an infusion of fish oil, allowing it to release amino...
Z-Man Finesse ShroomZ Jig Heads were designed to work effectively with small ElaZtech baits to create a perfect Ned rig. These jig heads feature a mushroom-shaped head that blends completely into finesse baits. Their unique wire keeper makes rigging incredibly...
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Turn up the volume on your jighead techniques and draw spectator bass in for the party using our XPS Rock'n Shad. An innovative winged design gives the Rock'n Shad an enticing motion, swinging back and forth to a bass friendly beat as it swims. The bait's...
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It's a popper, it's a frog. It's all of the above, and neither. It's theunkerhunt Popping Frog™, and it's sure to bring explosive strikes when fished along edges, through grass, in pockets, and on open water. Theunkerhunt Popping Frog is a w
Worden's Maxi Jigs are a terrific choice when drifting for steelhead. Maxi Jigs feature marabou or flashabou tails that pulsate with the slightest movement, enticing strikes. The Owner 2X strong jig hooks are 'sticky' sharp, ensuring good solid hook sets....
Put Wapsi Midge Flash into your hands and you'll see that it is just a bit thinner and shorter than traditional flashes for smaller flies. Midge Flash is twisted Mylar and great for the tiniest of midge patterns. Tiers have also found the Wapsi Midge...
Z-Man Chatterbait Mini Max puts every effort to get on the same wavelength as the bass you're after. Z-Man's exclusive ChatterBait direct head-to-blade connection combined with a downsized hex-shaped ChatterBlade emits a subtle but potent jig vibration....
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Designed to be used behind the DB Structure Head, the Strike King Rage Bug catches fish using a variety of methods, including as a flipping or creature bait. Flanges on the Rage Bug produce consistent, subtle action even at very slow speeds.
Making a name for itself as the lightest and only bike-certified ski helmet in the women's collection, the K2 Meridian Helmet gives us four-season functionality in style. The tough polycarbonate shell is lined with highly-protective EPS foam to protect...
The Zoom Fluke soft plastic shad imitator is incredibly versatile! The original Fluke continues to be one of the best universal baitfish profiles on the market - its streamlined profile and forked tail help it glide through the water with a realistic...
The Hawken Woolly Bugger Jig is a versatile jig that can be used for salmon, steelhead, trout, and bass. This jig utilizes an irresistible combination of a buggy body and marabou feathers to greater entice your prey. The extra-sharp and super-strong hook...
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The Delta Tackle 4.5 Squid featuresifelike tentacles and a realistic profile for more fish-attracting power. Rig inine with a flasher to mimic prey and draw fish from the depth for the strike. Durable construction allows continuous use. Match an
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Deadly on saltwater species, Z-Man Scented Jerk ShadZ™ are incredibly soft and buoyant withifelike detail. Infused with 100% natural scents derived from real baitfish, Z-Man Scented Jerk ShadZ provide the smell that triggers strikes f
Stock up your tackle box with the Z-Man Finesse EyeZ Jig Heads this season! This jig head is designed with an oversized eye that creates a prominent target for fish! This jig head is perfectly balanced thanks to the low center of gravity and grooved Stabiltrack...
Charlie Brewers 3' Grubs, equipped with a Vibra-Tail for irresistible wiggle, attract bass, walleye, sauger, and more. These soft plastic lures, designed to mimic the average baitfish size, excel in open water and dense cover, whether youre trolling,...
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A proven leader for more than 2 decades, the Culprit Original 10" Worm's high-action kicking tail, innovative body design, and unique color sections give you the extra edge. It's been tested under the toughest conditions throughout the U.S.and the conclusion?Culprit...
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Popping, gurgling, and splashing, the Yo-Zuri 3D Inshore Popper displaces water during every retrieve. Its appearance mimics a frightened and desperate baitfish – an easy meal for any saltwater gamefish. Its extra-wide mouth pushes a bunch of wa
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The Yo-Zuri 3D Inshore Twitchbait is a broad-bodied, slow-sinkingipless hardbait that closely resembles prime shallow forage, such as threadfin herring, pilchards, and peanut bunker. Because it's calibrated to do damage near the surface, it's deadl