The Hawken Woolly Bugger Jig is a versatile jig that can be used for salmon, steelhead, trout, and bass. This jig utilizes an irresistible combination of a buggy body and marabou feathers to greater entice your prey. The extra-sharp and super-strong hook...
The Strike King 3X Z-Too Soft Jerkbait is a secret weapon for a small group of anglers who have discovered its effectiveness as dropshot baits. At 5 inches, this jerkbait is smaller than a standard one and floats higher, making it more flexible and giving...
The Berkley SquareBull Crankbait helps you catch more fish, more often. Designed by David Fritts and the Berkley Pro Team, this premiumong-casting crankbait delivers an irresistible hunting action, with maximum flash and tail wag. Designed
The Crappie Monster Small Fry baits are roughly two inches long in various colors with the requisite thin wispy tails that entice movement and plump, glittery bodies that attract the crappie bite. This is a best-in-class soft plastic crappie lure that...
A versatile spoon that performs in a wide range of situations, the Dick Nite Spoon is a great choice for everything from casting and trolling to ice fishing and stream fishing. This spoon's unique action and color patterns attract a wide variety of game...
Our Bass Pro Shops XPS Turbo Spoon offers the perfect profile for both casting and vertical jigging, with its compactead body and broad-shouldered design. It falls quickly, yet flutters erratically as it descends, causing its 3D-s
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail. This swimbait features a streamlined design with a thin, sharp tail that creates unbelievable kicking action, even at slower speeds. Keitech...
Built with superior quality, the Wolfpack Tackle Jighead delivers the durability you need for chasing the biggest fish. 2x strong barbarian jig hook pierces the toughestips with ease, and the colorful silicone head cover includes aarge eye that g
The PK Lures Spin A Jig revolutionizes traditional jig fishing by adding a unique blade that creates flash and vibration, making it irresistible to fish. This versatile spinner jig is perfect for targeting multiple species in various conditions, including...
With a potent fusion of supercharged scent andifelike swimming motion, the NetBait BaitFuel NanoShad™ serves up a tantalizing baitfish meal perfectly catered to crappie and panfish. Bass and trout will devour them too! The fl
"A perennial favorite with fly tyers, Hareline Dubbin Ice Dub is one versatile fly tying material that sparles beautifully underwater. Use on dry flies or nymphs.
The Big Bite Baits Crappie Tube series supplies a variety of crappie tubes in 1.5' sizes, with or without glitter, and dark options. The one and two-color soft plastic bait tubes for every situation deliver the profile and lifelike motion crappie and...
Our Bass Pro Shops XPS Turbo Spoon offers the perfect profile for both casting and vertical jigging, with its compact lead body and broad-shouldered design. It falls quickly, yet flutters erratically as it descends, causing its 3D-scaled finish to constantly...
Bassmaster Classic winner and crankbait master David Fritts keeps the pressure on sulking bass with the Berkley Frittside Crankbait, a flat-sided plug with a tight, silent wiggle. With more natural flash than any other Berkley crank
Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme's Lit'l Fishie is the only soft plastic bait designed with 2 patented rear fins that make the Lit'l Fishie swim with its tail. This...
Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme'sit'l Fishie is the only soft plastic bait designed with 2 patented rear fins that make theit'l Fishie swim with its tail.
Even a singleetter can create or remind you of unforgettable moments. The Amanda Blu Mother of Pearl E Initial Necklace brings the perfect way to create memories you'll treasure forever. This Amanda Bluetter necklace bears a striking ini
The bass community has spoken, and the Keitech Fat Swing Impact is their favorite bait for trophy fishing. Featuring a tapered and ribbed body, the Fat Swing Impact distorts its shape for a more natural baitfish appearance. The ribbed body also helps...
If you've never dropshotted a jerkbait, now's the time. The Strike King 3X Baby Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Smaller than a standard jerkbait, the 3X B
Go vertical for big cod, pollock, sea bass, even halibut with the Savage Gear Sand Eel. Representing every saltwater predator's favorite prey, this jighead and tail fit together seamlessly for outstanding realism. But it's theively, incred
The Berkley Deep Hit Stick is an aggressive lure with a deeper rattle, bulkier profile, and a wider wobble than other stick baits. The Berkley Hit Stick Deep model has a true balsa-like action that is perfect for bigger, deeper, or more aggressive fish...
When you're looking for a crankbait that will draw all the attention, you need the Berkley Frittside Crankbait. Designed by the legendary crankbait angler David Fritts, this crankbait features a large, flat side profile that mimics a large number of baitfish....
Keitech Swing Impact baits are two-tone in color, scented, fishing delights. These Keitech swimbaits in six sizes gain improved balance and action from Keitech's dual-injection process that uses two different salted plastics. The result is a fish-attracting...
Casting an easy-to-view image on live sonar, the Strike King Homing Minnow will have you perfecting your forward-facing sonar techniques like never before to stay in the strike zone. The Homing Minnow paddle-tail swimbait boasts a versatile, ultrarealistic...
Prepare to be amazed by the incredibly durable and productive Z-Man Guppy GrubZ. Twister-tail baits simply don't come any stronger or more appealing to fish than this. The 10x Tough ElaZtech superplastic adds tear-resistant toughness to the entire...