Perfect for virtually any game fish, the Al Gag's Lures Whip-It Fish has the performance, look, and durability you crave for more successful angling. Its eye-catching design attracts hungry fish, and its movement makes this fish lure irresistible. Comes...
When bass and walleye are keyed in on smaller prey, Galidas Grubz delivers a subtle yet irresistible profile that gets results. These soft-bodied grubs excel in multiple rigging styles, from jigging structure to slow rolling through deep channels. Their...
Get the most from your forward-facing sonar by using a bait that's purpose-built for it! The Berkley Finisher, with its fast-dropping weight-forward design, tangle-free finless body, and sure-hooking double-treble architecture, allows you to react quickly...
Turn up the volume on your jighead techniques and draw spectator bass in for the party using our XPS Rock'n Shad. An innovative winged design gives the Rock'n Shad an enticing motion, swinging back and forth to a bass friendly beat as it swims. The bait's...
PK Lures PK Spoons are uniquely weighted to offer ultimate action and vibration. On the drop, the counter weighted system gives these spoons an erratic action that triggers fish to strike. PK Spoons catch a wide variety of fish including bass, trout,...
This thing is nuts! In freshwater or salt, the D.O.A. C.A.L. Swim Bait forces game fish of all sorts to attack with its outrageousook and action. The broad, deep-bellied profile features an oversized vertical paddle tail that pumps out ama
A small swimbait with big potential, the Salmo Slick Shad adds great versatility to your arsenal. You can rig it on a jighead, Texas-style, or even on a dropshot setup, and it will trigger strikes at any speed, including vertical and ultra-slow presentations....
A solid hookup starts with the right crappie jig head, and Kanes Big Eye Keeper Jig delivers the balance, control, and visibility needed to land more slabs. Designed for stability in the water, this jig head for crappie features a pronounced 3D eye to...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
Charlie Brewers 3' Grubs, equipped with a Vibra-Tail for irresistible wiggle, attract bass, walleye, sauger, and more. These soft plastic lures, designed to mimic the average baitfish size, excel in open water and dense cover, whether youre trolling,...
Perfect forarger game fish, the Hookupures XL Series Jig has the power and durability you need to win those inshore battles. Sports an oversized, super-sharp black-nickel hook. Great forarger game fish Marine-grade durability Extra
PK Lures PK Spoons are uniquely weighted to offer ultimate action and vibration. On the drop, the counter weighted system gives these spoons an erratic action that triggers fish to strike. PK Spoons catch a wide variety of fish including bass, trout,...
The RonZ Z-Fin Paddletail deliversifelike details and realistic action to put more fish in your boat. Detailsikeateralines, scales, and fins pair with the thumping paddletail to make this jig a must-have for serious anglers. This sof
The Little Atom Nuggies are small plastics that are great for finesse fishing. The super-soft tail design produces an irresistible action to panfish, such as slab crappies, big bluegills, and schooling perch. The tail quivers with the slightest movement,...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
Turn up the volume on your jighead techniques and draw spectator bass in for the party using our XPS Rock'n Shad. An innovative winged design gives the Rock'n Shad an enticing motion, swinging back and forth to a bass friendly beat as it swi
The Mr. Crappie Lil' Suck'r is Strike King's answer to crappie anglers' needs. Tailor-made for crappie fishing, this 1.5' soft swimbait is designed for success, enticing the most elusive crappie and ensuring your fishing trips are fruitful. Its effective...
YUM FF Sonar Jig Heads - Size #1 mate with YUM FF Sonar Minnow lures to get that perfect stealthy presentation at the front of your boat to catch wary bass. These YUM jigheads come with the standard ball head design and a vertical line tie for a static...
Sometimes the fish need a soft hand. When the situation calls for a delicate presentation, rig up your favorite swimbait or minnow-style bait with the Z-Man Finesse Eyez™ Jighead! An oversized eye gives predators an easy target toock
Get the most from your forward-facing sonar by using a bait that's purpose-built for it! The Berkley Finisher, with its fast-dropping weight-forward design, tangle-free finless body, and sure-hooking double-treble architecture, allows you to
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...
Worden's Maxi Jigs are a terrific choice when drifting for steelhead. Maxi Jigs feature marabou or flashabou tails that pulsate with the slightest movement, enticing strikes. The Owner 2X strong jig hooks are 'sticky' sharp, ensuring good solid hook sets....
The Crappie Monster 5 in. Mag Minnow is your secret weapon for luring in big crappie. Its lifelike action and durable construction make it a must-have crappie lure in any angler's tackle box. The Mag Minnow's ultra-realistic design and lifelike action...
The Pro-Troll Kokanee Killer is an advanced trolling rig that features the powerful E-Chip making it an even more potent lure. Designed to be deadly for salmon fishing due to its E-Chip, 3D eyes for a lifelike look, holographic tape that reflects light,...
The Bay de Noc Swedish Pimple is a legendary jigging lure with a century-old reputation for catching fish in both freshwater and saltwater. Equally effective in ice fishing or open water, this versatile lure has been proven to entice walleye, trout, coho...