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The Big Hammer™ 4 Swimbait is built to fit on a heavier jighead, making it perfect for fishing strong currents, trolling, or swimming over the top of deep structure. Its short, stocky body falls quickly and prevents rolling when trolled at high
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The Z-Man DieZel MinnowZ™ combines unparalleled softness, outstanding action, and ElaZtech durability to create a swimbait that's as close to bulletproof as any other available today. Designed for freshwater and inshore anglers
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The Pro King Spoon has been whacking big Greatakes salmon and trout for years. Built on Pro King's deep-cup trolling spoon blank and sporting a brilliant silver-plated underside, the Pro King spoon pumps outoads of flash to complement the unique
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One of the easiestures to spot onive sonar, Z-Man Graph ShadZ™ simplifies the challenging-bass equation with strategic design and radical realism. The ShadZure's deep profile and air cavity reflect a vibrant forward-facing sonar s
Worden's Flatfish - M2, T50, T55, T60 models by Yakima Bait Company is the original Charlie Helin flat-nosed body design in trophy lake trout and salmon proportions and colors. Mr. Helin got it right with the wide action, wiggling Flatfish trolling plug...
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This thing is nuts! In freshwater or salt, the D.O.A. C.A.L. Swim Bait forces game fish of all sorts to attack with its outrageous look and action. The broad, deep-bellied profile features an oversized vertical paddle tail that pumps out amazing flash...
A Z-Man Slim SwimZ offers incredible softness, swimming action, and durability in a little package when the crappie bite is on! They're perfect meals for crappie, white bass, and small and largemouth bass, too! Featuring a slim body and unique paddle...
TroutBeads are a proven lure and are a great choice for any situation where you would fish an egg imitation, single egg, or spawn sack. TroutBeads are durable plastic beads in naturally attractive colors and sizes for your trout bead rig or steelhead...
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The YUM Dinger™ is one of the fewures that catches bass whether they're feeding or not. No other style ofure gets inactive fish to strikeike this one does. The YUM Dinger can be rigged Texas-, Carolina-, or wacky- style. It can be
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The Big Hammer 4" Swimbait is built to fit on a heavier jighead, making it perfect for fishing strong currents, trolling, or swimming over the top of deep structure. Its short, stocky body falls quickly and prevents rolling when trolled at high speed....
The Z-Man Guppy Grubz is a 2-inch soft plastic grub crafted for anglers targeting crappie, panfish, trout, and more. Featuring a universal curly tail and a realistic minnow-shaped body, this lure delivers an enticing baitfish action in the water. Constructed...
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The YUM Dinger™ is one of the fewures that catches bass whether they're feeding or not. No other style ofure gets inactive fish to strikeike this one does. The YUM Dinger can be rigged Texas-, Carolina-, or wacky- style. It can be
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The YUM Dinger™ is one of the fewures that catches bass whether they're feeding or not. No other style ofure gets inactive fish to strikeike this one does. The YUM Dinger can be rigged Texas-, Carolina-, or wacky- style. It can be
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Add sparkle, color, and three-dimensional realism to any bait or fly with WTP 3D Molded Eyes. Waterproof and self-adhesive, they're easy to apply; great for fly-tying and on-the-water repair. Add sparkle and color Three-dimensional realism Great
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Time to flex some fish-catching muscle. The exclusive, curved paddle tail on the Z-Man Herculez™ Swimbait moves justike a swimming baitfish to tempt the untemptable. Ideal for use in both freshwater and saltwater, this highly detailed
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Specializing in 3-6 swimbait presentations, the Z-Man Swimbait Eye Jighead has an oversized eye to really stir up the strikes. The jig's streamlined head reduces your snagging and fouling frustrations and a well-balanced weighting keeps it
The Megabass X-80 Jr. finesse jerkbait is the BFS version of designer Yuki Ito's precision-tuned X-80 Trick Darter. The same patented tungsten multiway moving balancer system found on the Trick Darter makes its way to this small suspending jerkbait (2.6...
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Prepare to be amazed by the incredibly durable and productive Z-Man Guppy GrubZ. Twister-tail baits simply don't come any stronger or more appealing to fish than this. The 10x Tough ElaZtech superplastic adds tear-resistant toughness to the
Worden's Flatfish U-20 trolling plug by Yakima Bait Company is the Charlie Helin flat-nosed body original with detachable offset hooks. The high-action, life-like, wiggling swimming motion has seemed irresistible to multiple predator fish species since...
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Z-Man TRD GobyZ Swimbait proves to be everything you need in an ultra-realistic bass snack. Thanks to the soft, super-flexible body, this swimbait mimics all kinds of bottom forageike sculpin, bullheads, darters, and mud minnows. It impers
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Wapsi Polarflash fly tying material creates brilliant wings, tails, ribbing, and body components. Micro nylon filaments tightly wrap each strand of Flashabou, to give you a strong fiber with pronounced light diffusion, increased sparkle, and flash. ...
TroutBeads are a proven lure and are a great choice for any situation where you would fish an egg imitation, single egg, or spawn sack. TroutBeads are durable plastic beads in naturally attractive colors and sizes for your trout bead rig or steelhead...
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Inshore predators give the Z-Man Mulletron™ Swimbait 5 out of 5 stars – right up till it's tooate to change their mind. Featuring 10X Tough ElaZtech construction, this soft plastic delivers incredible durability and maxi
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Add sparkle, color, and three-dimensional realism to any bait or fly with WTP 3D Molded Eyes. Waterproof and self-adhesive, they're easy to apply; great for fly-tying and on-the-water repair. Add sparkle and color Three-dimensional realism Great
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One of the easiestures to spot onive sonar, Z-Man Graph ShadZ™ simplifies the challenging-bass equation with strategic design and radical realism. The ShadZure's deep profile and air cavity reflect a vibrant forward-facing sonar s