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The Delta Tackle 4.5 Squid featuresifelike tentacles and a realistic profile for more fish-attracting power. Rig inine with a flasher to mimic prey and draw fish from the depth for the strike. Durable construction allows continuous use. Match an
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Theunkerhunt™unker Frog is the mostifelike frog on the market today. Theunker Frog mimics an adult frog and has swimmingegs that extend during your retrieve, and retract on the pause. At rest, theunker Frog is 2.5 and extends to 4.5
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The Pro King Spoon has been whacking big Greatakes salmon and trout for years. Built on Pro King's deep-cup trolling spoon blank and sporting a brilliant silver-plated underside, the Pro King spoon pumps outoads of flash to complement the unique
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Get the most from your forward-facing sonar by using a bait that's purpose-built for it! The Berkley Finisher, with its fast-dropping weight-forward design, tangle-free finless body, and sure-hooking double-treble architecture, allows you to
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Those with weak hearts should avoid throwing the Booyah Boss Pop™. This versatile, hard-cutting surface bait chugs, pops, darts, and spitsike crazy, bringing sudden, vicious strikes at any time. Tight engineering, premium hardware, an
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Engineered by a team of biochemists, Bio Bait Brawny Craw represents a game-changing evolution in soft plastics, balancing elite fishing performance with environmental responsibility. Bio Bait features an infusion of fish oil, allowing it to
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Go as realistic as possible with theIVETARGET Shad, a swimbait created to replicate a real shad in every deceptive detail. Thanks to an advanced injectionaminate process, theIVETARGET Shad swimbait with Injected Core Technology achieve
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Get the most from your forward-facing sonar by using a bait that's purpose-built for it! The Berkley Finisher, with its fast-dropping weight-forward design, tangle-free finless body, and sure-hooking double-treble architecture, allows you to
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The injection-molded JYG PRO Fishing Swym Jighead delivers a consistent design and robust build. Featuring a BKK hook, this jighead is built to rig seamlessly with the Swym jig (not included). A ribbed shank ensures your plastic stays put, a
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
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Designed for soft plastics, the Yakima Maxi Jig Head features a strong Owner pre-sharpened hook and ail' Corky colored head. Durable urethane UV finish for enduring use. Cleaned eyelets. Pre-sharpened hook Urethane UV finish C
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Lindy Beads are the highest quality in the perfect colors for attracting and triggering strikes from hungry walleye.indy Beads are a must-have in every walleye angler's tackle box. Offered in fish-catching pearlescent and metallic finishes. Premiu
The Worden's Maxi Jig brings proven performance to steelhead and salmon anglers who rely on lifelike presentation and dependable hook strength. Each jig features a pulsating marabou or flashabou tail that comes alive in the current, drawing strikes during...
PK Lures PK Spoons are uniquely weighted to offer ultimate action and vibration. On the drop, the counter weighted system gives these spoons an erratic action that triggers fish to strike. PK Spoons catch a wide variety of fish including bass, trout,...
The Mack's Double D Dodger is an indispensable tool for anglers aiming to expand their trolling game by increasing their lure spread. This innovative Mack's Lure dodger delivers the classic back-and-forth motion that attracts fish, and it goes a step...
If you're targeting big inshore or offshore predators on the surface, the Yo-Zuri Mag Popper is the top water popper lure you need. Its massive cupped face pushes water aggressively, making it deadly for stop-and-go retrieves, fast popping, or a twitch-pause...
Southern Pro Triple Tip Grubs feature a ribbed body combined with a triple-tipped tail. This tail design produces a fish-enticing wiggle to attract even the most finicky fish. These soft plastic baits are extremely effective when used with jigheads (sold...
The Gitzit Fat Tube delivers a thicker body profile that helps anglers present a larger target when flipping, dragging, or hopping structure for bass. Its dense construction holds up to repeated casts and big hooksets, making it ideal for fishing around...
Worden's Flatfish - M2, T50, T55, T60 models by Yakima Bait Company is the original Charlie Helin flat-nosed body design in trophy lake trout and salmon proportions and colors. Mr. Helin got it right with the wide action, wiggling Flatfish trolling plug...
The YUM FF Sonar Minnow, developed with pro angler Jason Christie, makes the most of your forward-facing sonar technology! With its understated but realistic baitfish quiver, the YUM Bait Co. soft plastic bait works best in clear water to attract bass....
The Hawken Woolly Bugger Jig is a versatile jig that can be used for salmon, steelhead, trout, and bass. This jig utilizes an irresistible combination of a buggy body and marabou feathers to greater entice your prey. The extra-sharp and super-strong hook...
The Z-Man Scented Jerk Shadz stands out from other soft plastic jerkbaits with its 10X Tough ElaZtech construction, durable enough for aggressive strikes in both saltwater and freshwater. Its split-tail design delivers a subtle flutter when fished weightless...
Z-Man Chatterbait Mini Max puts every effort to get on the same wavelength as the bass you're after. Z-Man's exclusive ChatterBait direct head-to-blade connection combined with a downsized hex-shaped ChatterBlade emits a subtle but potent jig vibration....
The Z-Man Micro Graph ShadZ is a 1 3/4 bait crafted for precision sonar fishing, featuring a flattened shad profile that reflects strongly on forward-facing sonar for easy tracking. The natural baitfish shape and forked tail deliver a subtle quiver that...