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A high-performing monofilament, Sufix Elite™ine features advanced J7 Micro Resin Technology and G2 Precision Winding, which virtually eliminatesine memory. The result is uncompromising knot strength and control, without sacrificing
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The strongest Yo-Zuri bass-fishingine available, T7 Premium Fluorocarbon Fishingine boasts an impressiveist of angler friendly attributesike superior strength, abrasion resistance and ease of use. This superior fluorocarbonine exhi
Features: 100% Polyester Light-weight 4-way stretch breathable fabric. UPF 50 sun protection Moisture wicking, quick dry fabric Anti-stain guard treatment Designed by anglers for anglers
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Whether you'reooking to match the hatch or stand out from the crowd, the Northland Fishing Rumble Shad Crankbait is a great way to entice walleye and other gamefish when they're keying on small shad, perch, or panfish. This tank-tested mid-depth ru
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Get aggressive with your casting mentality with a 6th Sense Fishing Crush 50X Squarebill Crankbait at the end of yourine. Rip it through grass, bounce it over rocks, crash it into cover – this versatile crankbait's up for any challenge. The Cr
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Building on theegacy of the beloved Vega Frog, the 6th Sense Fishing Vega Hush Frog goes nextevel with a sleek, compact design and improved performance. The 6th Senseureab set out to create the pinnacle of walking frogures with the
The Daiwa J-Braid X4 Braided Fishing Line offers anglers superior strength and abrasion resistance, making it ideal for harsh conditions like heavy vegetation or rocky cover. This line is made from high-quality Dyneema fiber with a 4-strand weave, ensuring...
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Developed for walleye, the Northland Fishing TackleGum-Drop Floater Jig is the original soft-bodied floating jig. Made from resilient foam, it helpsive bait rise above bottom moss, weeds, and rocks, where fish can easily home in on it. Fish-attract
Addicted Fishing Soft Beads, manufactured by Mad River Manufacturing, give salmon and steelhead anglers a lifelike presentation that holds up to repeated casts and hard strikes. Made from durable soft plastic, these beads mimic the natural look and feel...
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The TrueTimber WaveTamer Waterproof Fishing Parka takes on the extreme wet and chill of all-season fishing. This TrueTimber 100% waterproof jacket is made of a Weather-Lock 3-layer,aminated outer shell that shields you from rain and moistu
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Trust the new standard in affordable, high-performance braid. From open water to powering through heavy cover, our Bass Pro Shops Excel Braided Fishingine brings added confidence to every catch. Small-diameter, ultra-strong fibers create a supple,
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The closest thing you can get toive bait. The Northland Fishing Tackle Eye-Candy Paddle Shad is so incredibly good-looking, with natural movement and buoyancy, that walleye and other predators don't hesitate to pounce. The high-action boot tail and
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With its R8 Precision Braiding and GORE fiber technology, Sufix 832 Advanced Ice Braid Fishingine offers superior performance for hardwater fishing. It's exceptionally strong with minimal visibility, sheds water easily to reduce f
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With theook and action ofive bait, the Northland Fishing Tackle Tungsten Flat Fry Jighead can save the day when the ice bite is tough. Its flat side profile accentuates the prominent eye, creating an inviting target, and the flattened to
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Aightweight and breathable shoe designed to deliver superior support and footing, World Wide Sportsman Palomar Slip-On Fishing Shoes for Men keep anglers' feet feeling fine. Strategically zoned for a maximum blend of breathability and prot
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Theiveliest soft bait ever, perfect for your favorite jighead. The Northland Fishing Tackle Eye-Candy Grub is so incredibly good-looking, with natural movement and buoyancy, that walleye and other predators don't hesitate to pounce. The high-action
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Developed alongside Bassmaster Elite Series angler Cory Johnston, the highly effective 6th Sense Fishing Party Prop Crankbait mimics fleeing baitfish with a finely tuned body profile and dual spinning props that produce subtle vibrations and enticing
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Snap jigging is deadlier than ever with the Northland Fishing Tackle Pitchin' Puppet. This unique walleyeure has the classicook of the famous Northland Puppet Minnow, but is made especially for casting and horizontal retrieves. Its foldedip pro
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Gotta have a hook…why not use it? The Northland Fishing Tackle Buck-Shot Coffin Spoon is a great choice when the water under the ice is dark or murky, because it's probably theoudest, fish-callingest jigging spoon you've ever fished.
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Fish the jighead that's accounted for more walleye tournament wins than all others combined. To say that the Northland Fishing Tackle Fire-Ball Jig has proven deadly on walleyes, saugers, perch and other game fish would be an understatement.
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The perfect inshore stick, specially crafted to maximize sensitivity, the 6th Sense Fishing Sensory Saltwater Casting Rod features advanced NanoSense™ Graphene Matrix technology. The integration of nanotechnology, super-efficient high-e
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Northland Fishing Tackle Crazyegs Skirts are the most action-packed swimming skirts available. Die-cut and rolled from Super-Silicone—a soft and supple new generation material—that moves to drive fish wild. New patent-pending technology c
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Like a fish-seeking missile, the 6th Sense Fishing Divine Swim Jig finds fish where theyive and think they're safe. Simply use your favorite fishing technique andet this jig go to work. A semi-flat, keel-weighted head belly ensures a kna
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Reel your next big catch from the weeds with the Northland Fishing Tackle Reed-Runner Tandem Blade Spinnerbait, the ultimate weapon for bass and pike anglers. Super-stainless, tangle-proof wire frame provides 50% more vibration while keeping
Daiwa J-Braid X8 Braided Fishing Line delivers anglers the perfect balance of strength, sensitivity, and value in both freshwater and saltwater. Made in Japan from ultra-durable Dyneema fibers, its 8-strand weave creates a perfectly round profile that...